Chauncey, Actually I was thinking of Cialdini. Both that book and his Yes! that came out fairly recently. I also think books such as The Tipping Point provide much food for thought about what it takes to get something to "take" with a large, diverse group of people.
Of course, I should have also mentioned Norman's Emotional Design. Phillip . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=43652 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
