On Aug 15, 2009, at 2:52 PM, Jared Spool wrote:
User research, when done well, isn't a "science" at all. It's an engineering tool. If you have to demonstrate its scientific validity (and deal with the fact that the people you're working with perceive it as a "soft science"), then you've already lost the game, in my opinion.
This is more a sign of an internally broken corporate culture than anything else.
Cheers! Todd Zaki Warfel Principal Design Researcher Messagefirst | Designing Information. Beautifully. ---------------------------------- Contact Info Voice: (215) 825-7423 Email: t...@messagefirst.com AIM: twar...@mac.com Blog: http://toddwarfel.com Twitter: zakiwarfel ---------------------------------- In theory, theory and practice are the same. In practice, they are not. ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help