On 01 Apr 2006, at 5:40 PM, Peter Taylor wrote:
On 01 Apr 2006, at 8:21 AM, Peter Taylor wrote:
Gone are the days when a few ordinary-looking local lads in
Liverpool could form their own little group, write their own
music, practice at each other's houses, play at local dance
halls and get discovered by talent scouts.
Replace "Liverpool" with "Sheffield" and "talent scouts" with "the
internet (especially MySpace)" and that's exactly the story of
the Arctic Monkeys, one of the most talked-about rock bands on
the scene right now.
- Darcy
But isn't that the point? They decided to promote their music
themselves on MySpace Music presumably because the record companies
couldn't recognise they had any prospect as moneyspinners (but I
don't have any knowledge of that).
I think the point is that they didn't *need* record company backing
to succeed (at least not initially -- once they had generated some
momentum on their own, their label certainly helped them get to the
next level).
But clearly, the days of record companies as exclusive gatekeepers
are rapidly waning. And good riddance!
- Darcy
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