Nice job Jacob! These look great. I agree with everyone else and the like the first one the best. From a branding perspective, does it make sense to use the same colors as the Fluid logo for at least the Fluid part of the Infusion logo? I like that you've used the same font which brings them together some. Adding the color might really create a cohesiveness.

-Daphne

On Apr 29, 2009, at 9:09 AM, Eli Cochran wrote:

I like the fades too. I hate to bring up a technical detail but fades can be very tricky when trying to incorporate the logo on a different backgrounds. Jacob, if we go with a fade you should think about how you will "package" the logo, either providing it in a format that supports alpha channels or providing it on some kind of background or in a box so that it will not have to interact with whatever background it is put on.

- Eli

On Apr 29, 2009, at 8:37 AM, Anastasia Cheetham wrote:


On 29-Apr-09, at 11:13 AM, Jess Mitchell wrote:

On Apr 29, 2009, at 11:06 AM, Anastasia Cheetham wrote:
- I repeat that I think the font used for "infusion" is too skinny.

Hmm, I'm not sure I have strong feelings about the space or about the infusion -- I quite like the font choice. I think it gets us from the solid, stable, bold project to the sleek, modern, thoughtful product.

I do like the transition from one font to another, and I agree that the transition from solid, bold project to sleek product is a good idea. But I find the particular font to be very angular and pointy.

I also am a big fan of the lightening of the shape as it goes toward the white space that is our next frontier.

Yes, I very much like that "fade" too.


--
Anastasia Cheetham                   [email protected]
Software Designer, Fluid Project    http://fluidproject.org
Adaptive Technology Resource Centre / University of Toronto

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. . . . . . . . . . .  .  .   .    .      .         .              .            
         .

Eli Cochran
user interaction developer
ETS, UC Berkeley


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Daphne Ogle
Senior Interaction Designer
University of California, Berkeley
Educational Technology Services
[email protected]
cell (510)847-0308



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