It is the realization that customers buy more feelings than value
that we don’t learn in school but through experience. IN my long ago
days, customers only paid more if the software had a snazzy
foreground and with nice colours, not easy to do with Clipper !!
It didn’t matter if you told them that you had added in a module that
could use statistical algorithm to solve a day to day report that
took them 6 days base don data from an excel spreadsheet compiled
into database and into a report in their software.
That was the initial success of M$oft and is the success of some
telecom companies – make them feel good, and the rest is history.
warmest regards
Shem Nnaggenda Kanabi-Nsubuga
*/ /**/“Whoever is first in the field and awaits the coming of the
enemy will be fresh for the fight. Whoever is second in the field and
has to hasten to battle will arrive exhausted”/*
*___________________________________________________________________________*
------------------------------------------------------------------------
*From:* [EMAIL PROTECTED] <mailto:[EMAIL PROTECTED]>
[mailto:[EMAIL PROTECTED] *On Behalf Of *Wire James
*Sent:* Tuesday, November 11, 2008 11:03 AM
*To:* Linux Users Group Uganda
*Subject:* Re: [LUG] Desktop Linux - Will it ever stick?
On Mon, 2008-11-10 at 17:27 +0300, Patons wrote:
If the Linux cool factor and marketing don't change, Linux will be
forever relegated to the data center and some enterprise desktops.
Regrettably, Mr. Asay concluded, the developers responsible for Linux
aren't the right people to market the advantages of Linux.
Very truthful statement above. I do concur 100%.
BTW I am the owner of an IPOD and you should see how cool it makes me
feel whenever am listening to audio material or watching movies on
it. I just feel NICE.
When you call Kiggs on his line that uses the Iphone, the way he
talks to you is so much more sexy and cool than when he is using his
other Nokia based line. <image002.gif>
And who said customers don't buy feelings? They do.
Wire
-------------
Details --> http://www.macobserver.com/article/2008/08/11.6.shtml
--
Patrick Patons Ocira
you can predict that some actions will be calculated to be unpredictable
_______________________________________________________
Copyright © 2008 OCIRA.net - Creative Applications. All Rights Reserved.
tel: +256 704 008818 | Kampala, Uganda
------------------------------------------------------------------------------------------------------------------------------------
>
> A word on Mac marketing wiz, most mac users have no idea that they
are using
> a UNIX based OS. I think that it is really funny.
>
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