This is definitely possible, we have had a few ad campaigns with apps as the destination url. Let me check and get back on this thread. Thanks Rahul
On Fri, Sep 4, 2009 at 8:44 PM, Daniel Calife <cal...@gmail.com> wrote: > Thanks for all that information. > > Im'm glad that you write about ads inside Orkut, since my last application > was approved i have been trying to use adwords to promote it inside Orkut, > but according to some rules in adwords it is impossible to use the > orkut.com url in the ads, so its is impossible to do ads links the app > inside Orkut. > > I also have been trying to reach some person from adwords team, without > success. So if you Rahul have some contact with adwords people, please help > us to address this problem. > > Thank you, > Daniel > > On Fri, Sep 4, 2009 at 8:25 AM, Rahul <opensocial.ra...@google.com>wrote: > >> Hi Amitabh >> Great to hear that you are developing apps and trying to understand better >> the user base in different networks. Let me address couple of areas of >> concern that have been rightly brought up over the past couple of days. >> >> 1. Incorrect 7d active number last week: One thing thats confusing you >> (and everyone) over the past few days has been the incorrect users/week >> number in the app info page. This was because of a bug that was fixed >> yesterday. Now the 7d active number is accurate and represents the active >> users that accessed the canvas view of the app in the past 7 days. >> >> 2. App directory ranking: The app directory ranking depends on overall >> installs, installs and uninstalls in the past week, canvas renders in the >> past week, and few others with different weights for each such attribute. We >> currently dont include 7d users as a signal (in the future we will), hence >> even though the 7d number was incorrect, the app directory ranking was >> accurate and did not change. Our goal is to make the ranking dynamic and >> support new apps that are growing fast, in addition to showcasing the >> already popular apps. We will continue to evolve the ranking function and >> make UI improvements to the directory to better showcase all kinds of apps. >> >> 3. Ask Friends ratio of installs to actives: If you look at MindJolt games >> as you cited, the ratio of total installs (1M) to 7d actives (87k - >> corrected number) is typical. If you look at Ask Friends with 21M installs >> to 89k 7d actives - the ratio is not typical. There is a reason for this. >> Ask Friends was the first orkut feature (launched in some locales) that we >> have now converted to an OpenSocial app. Since it was already a feature >> enabled for a large number of users, it shows an install base of 21M. The >> 89k is the true representation of the number of active users for the app. >> There have been uninstalls on the app which will decrease the 21M user >> number over time. >> >> 4. How to grow apps on orkut: Activity streams are by far the most >> effective way of getting more users for your app. So do design your activity >> update really carefully and needless to say, make it social. You can use >> sendmessage to send invites for your app to your friends. You could also do >> ads (paid) on orkut that link to your app. The directory is also important, >> but I'd say activity streams are most effective. In order to have a lot of >> activities generated initially, its important to nurture an initial seed of >> users (your family group, your company team, etc). >> >> 5. We are working towards making apps a more integral part of the orkut >> experience, offering more APIs and providing the right tools to developers >> to help manage them. >> >> Hope this clarifies some of the numbers you are looking at in the past >> week. We are sorry for the inconvenience and look forward to great apps from >> you. If you have questions, feedback or feature suggestions, please do >> continue to share them on this group or directly at >> opensocial.ra...@google.com. >> >> Thanks >> Rahul >> >> >> >> On Tue, Sep 1, 2009 at 4:45 PM, Amitabh Sharma >> <sharma.amit...@gmail.com>wrote: >> >>> Hey all, >>> I have been developing an application for orkut , i >>> have looked at other networks too and i know each and everyone of them have >>> a niche of users with their own set of preferences, but orkut users and >>> their preferences are totally out of my understanding. >>> >>> Since orkut does not allow multiple invitations, and from what i >>> understand the number of news feeds per user per day for an application is >>> also limited (of course for better user experience), but as a developer how >>> do you approach this ? I mean the stats in the application directory have >>> absolutely baffled me, there are apps with hundreds of thousands of install >>> and mere hundreds of weekly active users ? >>> >>> For example the current listing in app directory as of 1st September >>> 11:03 AM GMT, >>> >>> 1) Ask Friends : Installs - 21633162 >>> usage/wk - 7643 users >>> >>> 2) MindJolt Games : Installs 1057557 >>> usage/wk - 771 users >>> >>> and so on.. >>> >>> I mean i cannot understand why the apps with hundreds of hours of >>> development and refinement seem to unable to retain users ? >>> Is something missing from the developer's who are unable to understand >>> the requirements and fill those loop holes or is just the strictness of >>> orkut as platform to allow more viral behavior of applications ? >>> >>> >>> I once heard a successful app developer on facebook say once that for >>> every one app user you should get at least get 1.2 more users by invitation >>> or viral feed. They got notifications too, so every time new levels are >>> added to game the user gets notification saying "Hey we got new stuff! check >>> it out !" >>> >>> I am totally confused on how to make applications viral on network as >>> populous as orkut and yet it's user base remains most unreachable for most >>> developers. >>> >>> I would really appreciate if other developers can share their experience >>> of developing and running apps. And may be any tips on understanding users >>> better and reaching them. >>> >>> Thanks >>> - Amit >>> >>> >>> >>> >>> >>> >> >> >> -- >> Rahul S. Kulkarni >> Product Manager | Google Inc >> >> >> > > > -- > Daniel Calife > www.colorcubegames.net > > > > > -- Rahul S. Kulkarni Product Manager | Google Inc --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "Orkut Developer Forum" group. 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