Tom wrote: tv> Maybe lens coating isn't a very sexy thing to advertise? I've mentioned tv> it in a few bars, but women seem to be unimpressed. Remember thumb rules? Here's one completely outdated but almost every point&shooter worships: always keep the sun behind you. It often happens to me on beaches, etc. to be warned by "professionals" to avoid backlights and such. "Nope. I don't have this problem with my Pentax glass." "???". Now imagine how sexy is to show a backlit wet girl over the Pentax logo: "Only with our SMC lenses, the sun becomes your friend"... tv> No one accused them of being marketing geniuses.... Yeah. When did Pentax hire last time an engineer in the marketing staff... Servus, Alin - This message is from the Pentax-Discuss Mail List. To unsubscribe, go to http://www.pdml.net and follow the directions. Don't forget to visit the Pentax Users' Gallery at http://pug.komkon.org.
