Ryan wrote: So what? If you're not Canon, just give up? That doesn't sound like a better plan.
Reply: So what what? I didn't suggest rolling over and play dead. I suggested that it was going to be difficult and more than just the products are needed. Pentax is suffering in the "image" department and in order to increase brand attraction something needs to be done here. This sorry state is in fact quite mysterious in my opinion as Pentax have had a great selection of superb lenses always and have a heavy presence in the medium format market. Stll, many believe that Pentax lens line consist of approximately ten consumer zooms. Pentax need to be seen as a sufficiently different and worthwhile alternative. Pål
