I've long thought that if airlines simply sold seats based upon what
it REALLY cost them to fly, instead of giving $100 flights
cross-country and charging somestimes an additional $300/$400 to fly
the last 150 mile leg of a trip, they'd be better off.

On Sat, Feb 6, 2010 at 12:51 PM, John Francis <jo...@panix.com> wrote:
> On Sat, Feb 06, 2010 at 12:03:49PM -0700, Tom C wrote:
>>
>> I have to disagree with that analysis, in part. Of course people want
>> things at the cheapest price point, but they also realize that prices
>> do go up.  What people don't want to do is pay an EXTRA fee for
>> something that for the last 60 years appeared to be FREE.  The smart
>> thing for the airlines to have done is to increase ticket prices by
>> $10/$20 for every single passenger, a hidden luggage fee. Prices go up
>> from time-to-time anyway.
>
> Unfortunately that aproach doesn't work of routes with more than one
> choice of airline. Easy consumer access to sites such as Travelocity
> or Expedia lets potential customers see the price for each carrier.
> As soon as one airline finds a way to lower the "base price" for a
> route by any means (usually by dropping some basic amenity), the other
> airlines all seem to respond with lower prices in a very short time -
> something they would not need to do if customers were prepared to pay
> extra for the amenity in question.   But the single biggest factor
> that seems to determine how well an airline does in selling seats is
> the price it charges for each seat - price trumps everything else.
>
> This all gets complicated by the variable pricing strategy used to
> sell airline tickets - the airline's goal is to fill all the seats
> at the highest price for each seat, so the price will go up as the
> plane gets fuller, and down if there are too many empty seats left.
>
>
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