On Sep 10, 2010, at 3:55 PM, John Sessoms wrote:
From: pnstenqu...@comcast.net
Say there are 20 team members and you spend 2 hours shooting. At
$50
an hour that's a hundred bucks. Split 20 ways, that's $5 per
team member.
Package from Walmart is $15, so your cost per package is $20.
Your price should be between $80 and $140 per package.
Go higher or lower based on what you think is fair market value.
Way too much for that kind of photography. The parents will hang you
from the rafters in the gym if you ask $80. Figure you're going to
sell at least a dozen packets. Price them at $20 over cost, and
you'll make $240. Not bad for a couple hours of work. Paul
My answer is based on PPA Best Practices, which considers
photography from the standpoint of a business. Start out with your
prices too low and you lock yourself into low prices forever.
There IS such a thing as under-pricing yourself out of business, as
well as pricing yourself too high.
My answer is based on real world experience. Parents won't pay that
kind of money for team pictures. Doesn't happen. Through economizing
and mass production, one can make a bit of money shooting kid sports,
but there's just not a lot of margin there. That's why it's done
largely by advanced amateurs and beginning pros.
Paul
"The workman is worthy of his hire", i.e. if your price is too low
most people will assume it's because your work is no good.
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