Hmm... I should have read more closely. "Furthermore, with the Acquisition, both companies will cooperate with each other to increase the value of the PENTAX brand.".
I stand corrected (by myself). On Mon, Jul 11, 2011 at 10:57 AM, Tom C <caka...@gmail.com> wrote: > On Sat, Jul 9, 2011 at 9:19 AM, Miserere <miser...@gmail.com> wrote: >> You'd be surprised at how many posts have been written (in other >> forums) in the last week saying "I was about to buy a K-5 and a few >> lenses but now I don't think I will because I don't want to end up >> like those Olympus shooters." >> >> I feel like taking a bullhorn to the internet and screaming: "What >> part of 'Ricoh has bought Pentax for its interchangeable lens >> division' says 'end of line' to you?????" >> >> Like most discerning readers on this here list, I agree that this will >> be a good thing for Pentax, and probably even better for Ricoh. >> >> Cheers, >> >> >> —M. >> > > Only time will tell. I've questioned the wisdom of my last two Pentax > body purchases and a number of lenses. > > When Samsung partnered, the optimistic view was that it would bolster > Pentax and could only be a good thing, possibly leading to Samsung > purchasing the brand and infusing it with R&D funds. > > It's generally accepted, I believe, that Hoya's purchase of the entire > Pentax business rescued the camera division from imminent collapse. > > Now that Hoya is keeping the more profitable medical equipment > division, and selling the camera division, it raises at least one > legitimate question. Is Ricoh purchasing them to strength the Pentax > brand or to strengthen the Ricoh brand? > > It's entirely possible that Ricoh will be good for Pentax. Or they > could cannibalize the parts they desire, lens technology, > manufacturing plants, and distribution pipeline, for example, and use > those for the promotion of Ricoh instead of Pentax. Promoting two > competing consumer camera lines might not be the way to greatest > profitability. > > Hoya's press release states that Ricoh wants to "obtain the small and > lightweight interchangeable lens camera technology, lens technology > and sales channels held by the Pentax Imaging Systems Division to pave > the way for further advancement and innovations in the digital camera > market." > > There's nothing that remotely sounds like 'Ricoh wants to invest in > and build the Pentax brand itself'. If Ricoh intended to do that, > would it not make sense to make that statement to alleviate fear and > uncertainty? Would it not make sense to heighten expectations in that > regard? > > I can understand squeamishness due to the instability. I myself was > considering a K5. This gives me pause. > > Tom > -- PDML Pentax-Discuss Mail List PDML@pdml.net http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
