On 2014-05-29 14:24, Alan Bourke wrote:
On Thu, May 29, 2014, at 07:16 PM,
mbsoftwaresoluti...@mbsoftwaresolutions.com wrote:
On 2014-05-28 20:53, Paul McNett wrote:
> <snipped> I can't believe they are a successful company.
It proves how their marketing department and 800# gorilla stance has
made them successful.
So without the marketing department every business in the world would
be
a Linux shop? Providing software and operating systems that are in
large
part reliable, interoperable and backwards compatible for many years
counts for nothing in the whole equation? Of course they're successful
-
they operate like any other enormo-corp in terms of stance and
marketing, and in large part what they sell does what people want.
I was thinking about the early years when Excel beat out Lotus 1-2-3
even though the latter was deemed a better spreadsheet program by most
iirc. Same with Powerpoint beating out Harvard Graphics and Word
beating out WordPerfect. True, the other companies were out-maneuvered
by largely by MS's marketing moves, imo. And don't forget about the DR
DOS controversy that came to light in
http://en.wikipedia.org/wiki/United_States_v._Microsoft, specifically
the AARD code: http://en.wikipedia.org/wiki/AARD_code.
From that link: "The rationale for the AARD code came to light when
internal memos were released during the United States v. Microsoft
antitrust case in 1999. Internal memos released by Microsoft revealed
that the specific focus of these tests was DR-DOS.[10] At one point,
Microsoft CEO Bill Gates sent a memo to a number of employees, reading
"You never sent me a response on the question of what things an app
would do that would make it run with MSDOS and not run with DR-DOS. Is
there feature [sic] they have that might get in our way?"[11][9]
Microsoft Senior Vice President Brad Silverberg later sent another memo,
stating: "What the [user] is supposed to do is feel uncomfortable, and
when he has bugs, suspect that the problem is DR-DOS and then go out to
buy MS-DOS."[11][9]"
Back to my point though about marketing: being the first to market is
huge, as we know, as long as you have staying power. Many users thought
Excel wasn't as good, but since it was in the Office bundle, they had it
and didn't want to go out and buy something else, even though that
something else might be a little better. See my point about their
marketing being largely responsible for their success (imo)?
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