Re: [racket-dev] new logo

2012-03-01 Thread Rodolfo Carvalho
I saw a truck with this logo earlier this week and it made me think about
Racket:

http://img.photobucket.com/albums/v213/clubedotrecho/11-0013.jpg
http://www.gruporaupp.com.br/logotipos_raupp/raupp_transportes.png

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Re: [racket-dev] new logo

2012-03-01 Thread Andrew Kolotenko
On Thu, 2012-03-01 at 10:29 -0300, Rodolfo Carvalho wrote:

 I saw a truck with this logo earlier this week and it made me think
 about Racket:
 
 
 
 http://img.photobucket.com/albums/v213/clubedotrecho/11-0013.jpg
 http://www.gruporaupp.com.br/logotipos_raupp/raupp_transportes.png
 


A very good idea for start.
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Re: [racket-dev] new logo

2012-02-19 Thread Matthias Felleisen

I for one like both designs a lot. 


On Feb 19, 2012, at 12:09 AM, Neil Toronto wrote:

 On 02/18/2012 08:49 PM, Eli Barzilay wrote:
 An hour ago, Neil Toronto wrote:
 That's why after several attempts to connect the paren to the rest of
 the R I went back to Michael's original thing and left it
 disconnected, and instead used the pointy serifs that match the pointy
 tips of the paren, making the R a result of your brain connecting
 the pieces.  In this image, I think that there are several problems in
 that direction: separating the lambda into two parts make it look less
 lambda-ish, and the low point of connecting the leg makes it look less
 R-ish.  I found that using round lines helps in making it possible to
 lift the hip with it still looking like a lambda.
 
 Is the attached SVG better, in your opinion? I've thickened the left leg, 
 attached it to the slash, changed the angle to more R-ish, and also attached 
 the top of the round bit.
 
 (There's also something else that bugs me, but probably not many
 others: de-emphasizing the line at the top makes it look too much like
 an aleph (ℵ), in some army-like style.)
 
 Yeah, but aleph is cool. If you're seeing aleph, I call that a bonus. In 
 fact, we should see how many letters from different alphabets we can cram in 
 there!
 
 Uh, not really. :D
 
 Neil ⊥
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Re: [racket-dev] new logo

2012-02-18 Thread Neil Toronto
I've attached my entry into the lambda + R prototype series. I went 
for symmetry on the lambda body, mimicked the round part of the Times 
New Roman R, and compromised as little as possible on the angle of the 
left leg.


This is a very tricky logo idea, FWIW. The left-leg angle is always hard 
to get right, and it's hard to make a round shape that's forceful and 
balanced but not overbearing. (That's why I deferred to the pros on that 
part. I think it was a good move.)


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Re: [racket-dev] new logo

2012-02-18 Thread Eli Barzilay
An hour ago, Neil Toronto wrote:
 I've attached my entry into the lambda + R prototype series. I
 went for symmetry on the lambda body, mimicked the round part of the
 Times New Roman R, and compromised as little as possible on the
 angle of the left leg.
 
 This is a very tricky logo idea, FWIW. The left-leg angle is always
 hard to get right, and it's hard to make a round shape that's
 forceful and balanced but not overbearing. (That's why I deferred to
 the pros on that part. I think it was a good move.)

Yes, tricky it is.

(The below is only if anyone cares about these details.)

That's why after several attempts to connect the paren to the rest of
the R I went back to Michael's original thing and left it
disconnected, and instead used the pointy serifs that match the pointy
tips of the paren, making the R a result of your brain connecting
the pieces.  In this image, I think that there are several problems in
that direction: separating the lambda into two parts make it look less
lambda-ish, and the low point of connecting the leg makes it look less
R-ish.  I found that using round lines helps in making it possible to
lift the hip with it still looking like a lambda.

(There's also something else that bugs me, but probably not many
others: de-emphasizing the line at the top makes it look too much like
an aleph (ℵ), in some army-like style.)

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Re: [racket-dev] new logo

2012-02-15 Thread Eli Barzilay
Yesterday, Neil Toronto wrote:
 I decided to play with this one a bit. I used PLT's lambda, put the r 
 in the same style, and then made it into a lambda r.acket banner.
 
 Here's the deal, though. This one, even just the lambda r. in a
 circle, is pushing complexity. We've been approaching logo design
 too much like language design, trying to cram as much semantic
 content as possible into a small space or into the fewest shapes.  A
 logo exists primarily to make a good impression on outsiders.
 Filling it with too much meaning works actively against this.

+8.5.  My first thought when I saw this was that it goes in the
direction of the Haskell logo that looked more like a homework problem
than a logo (seems that it's almost extinct now -- found one here:
http://blog.webspecies.co.uk/2011-05-31/lazy-evaluation-with-php.html).

I tried a whole bunch of things with the version I suggested earlier,
but they all suffer from looking like they're trying too much.  (There
were also similar suggestions, like the pregnant lambda, or the cult
symbol, or the mirrored-2 symbol.)  I finally went back to the simple
thing that Michael did, tweaked a lambda to look a little more like a
part of an R (pointy serif-like ends, higher hip for the leg).

The result looks like a clear R on a brief look, and at the same time
the λ is also very clear:

  http://tmp.barzilay.org/logo/1-=-ipage.html

The only thing that bugged me about it was that when it's placed in
the usual circle border, the ) part touches the circle in a bad
way.  I've played with two solutions that look nice: use a slanted
ellipse instead (which also adds a dynamic look), and use a textured
background.  You can see that too in the same directory.

BTW, the images will look bad since they're resized badly, there's an
[original] link that goes to the unresized version.


All of this was following a night of looking through *all* of the
fonts on my machine, and choosing a λ and an R to model this on.
There's a logo.xcf.bz2 file there if anyone wants to play with this.
(The important part is the topmost path.)

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Re: [racket-dev] new logo

2012-02-15 Thread Matthias Felleisen

On Feb 15, 2012, at 10:13 AM, Eli Barzilay wrote:

  A
 logo exists primarily to make a good impression on outsiders.
 Filling it with too much meaning works actively against this.


I second this too. 

And I actually do like Eli's direction. But it does need color. 

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Re: [racket-dev] new logo

2012-02-15 Thread Stephen Bloch

On Feb 15, 2012, at 10:13 AM, Eli Barzilay wrote:

 I tried a whole bunch of things with the version I suggested earlier,
 but they all suffer from looking like they're trying too much.  (There
 were also similar suggestions, like the pregnant lambda, or the cult
 symbol, or the mirrored-2 symbol.)  I finally went back to the simple
 thing that Michael did, tweaked a lambda to look a little more like a
 part of an R (pointy serif-like ends, higher hip for the leg).
 
 The result looks like a clear R on a brief look, and at the same time
 the λ is also very clear:
 
  http://tmp.barzilay.org/logo/1-=-ipage.html

+pi

Of all the logos I've seen in this discussion, the ones I've liked the best are 
the ones that look like a clear R at first, and then you realize it's also a 
clear lambda.  Nothing more.  We've had several candidates like that, and I 
would suggest choosing among them based on how they fit into the desired 
background.


Stephen Bloch
sbl...@adelphi.edu


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Re: [racket-dev] new logo

2012-02-15 Thread Norman Gray

Greetings.

On 2012 Feb 14, at 20:37, Neil Toronto wrote:

 Here's the deal, though. This one, even just the lambda r. in a circle, is 
 pushing complexity. We've been approaching logo design too much like language 
 design, trying to cram as much semantic content as possible into a small 
 space or into the fewest shapes. A logo exists primarily to make a good 
 impression on outsiders. Filling it with too much meaning works actively 
 against this.

That's very true.

Also, there's quite a lot of visually arresting features in that banner -- the 
lambda in a circle, the artfully mismatched brackets, the shape of the letters, 
the margins on the letters, the colours -- each one of which would be 
distinctive by itself.

Here's another banner-shaped suggestion: http://nxg.me.uk/temp/lambdas.html.  
Perhaps I just like white space, but this seems to say quite a lot, and be 
distinctive, without looking busy (the 'r' is different from the previous 
suggestions, being Optima rather than Gill Sans).

Scheme is all about letting a little say a lot, and so it seems to me that 
really pared-back minimalism is a great look for Racket.  Logos should be 
designed not by piling feature on top of feature, but by removing

Best wishes,

Norman


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Re: [racket-dev] new logo

2012-02-15 Thread Michael W
I'm no graphics designer but I've been playing with Eli's logo a
bit. I went gradient-happy; sorry.

Here it is with a silvery sheen:
http://dl.dropbox.com/u/219506/racket-logo/whitesilver-subtle.png

Less subtle, darker silver:
http://dl.dropbox.com/u/219506/racket-logo/silver.png

I've been experimenting with a few colors on it:

http://dl.dropbox.com/u/219506/racket-logo/silverblue.png
http://dl.dropbox.com/u/219506/racket-logo/silverred.png
http://dl.dropbox.com/u/219506/racket-logo/silverred-altshine.png
http://dl.dropbox.com/u/219506/racket-logo/bluesilver.png

Here are two attempts at the circular logo, but I'm out of time
to play for today.

Classic PLT:
http://dl.dropbox.com/u/219506/racket-logo/circle1.png

Flipped color (not too sure about this one):
http://dl.dropbox.com/u/219506/racket-logo/circle-bluewhite.png

Here's the SVG if you want to play around in inkscape:
http://dl.dropbox.com/u/219506/racket-logo/eli-racketlogo.svg
Just open the layer dialog with Ctrl+Shift+L and hide/show
various layers to mess with it.

3 hours ago, Matthias Felleisen wrote:
 
 On Feb 15, 2012, at 10:13 AM, Eli Barzilay wrote:
 
   A
  logo exists primarily to make a good impression on outsiders.
  Filling it with too much meaning works actively against this.
 
 
 I second this too. 
 
 And I actually do like Eli's direction. But it does need color. 
 

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Onward to Alaska!
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Re: [racket-dev] new logo

2012-02-15 Thread Matthias Felleisen

http://dl.dropbox.com/u/219506/racket-logo/circle-bluewhite.png

Thanks You! I would love it if Neil and John put their mind to the above and 
turned into something they like. 
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Re: [racket-dev] new logo

2012-02-15 Thread John Clements

On Feb 15, 2012, at 10:24 AM, Michael W wrote:

 I'm no graphics designer but I've been playing with Eli's logo a
 bit. I went gradient-happy; sorry.
 
 Here it is with a silvery sheen:
 http://dl.dropbox.com/u/219506/racket-logo/whitesilver-subtle.png
 
 Less subtle, darker silver:
 http://dl.dropbox.com/u/219506/racket-logo/silver.png
 
 I've been experimenting with a few colors on it:
 
 http://dl.dropbox.com/u/219506/racket-logo/silverblue.png
 http://dl.dropbox.com/u/219506/racket-logo/silverred.png
 http://dl.dropbox.com/u/219506/racket-logo/silverred-altshine.png
 http://dl.dropbox.com/u/219506/racket-logo/bluesilver.png
 
 Here are two attempts at the circular logo, but I'm out of time
 to play for today.
 
 Classic PLT:
 http://dl.dropbox.com/u/219506/racket-logo/circle1.png
 
 Flipped color (not too sure about this one):
 http://dl.dropbox.com/u/219506/racket-logo/circle-bluewhite.png

Hey! Finally a suggestion with high production value! If you have time to grab 
Neil's shiny 3D code, I bet you could do something really cool with this.

John



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Re: [racket-dev] new logo

2012-02-15 Thread Neil Toronto

On 02/15/2012 12:21 PM, John Clements wrote:


On Feb 15, 2012, at 10:24 AM, Michael W wrote:


I'm no graphics designer but I've been playing with Eli's logo a
bit. I went gradient-happy; sorry.

Here it is with a silvery sheen:
http://dl.dropbox.com/u/219506/racket-logo/whitesilver-subtle.png

Less subtle, darker silver:
http://dl.dropbox.com/u/219506/racket-logo/silver.png

I've been experimenting with a few colors on it:

http://dl.dropbox.com/u/219506/racket-logo/silverblue.png
http://dl.dropbox.com/u/219506/racket-logo/silverred.png
http://dl.dropbox.com/u/219506/racket-logo/silverred-altshine.png
http://dl.dropbox.com/u/219506/racket-logo/bluesilver.png

Here are two attempts at the circular logo, but I'm out of time
to play for today.

Classic PLT:
http://dl.dropbox.com/u/219506/racket-logo/circle1.png

Flipped color (not too sure about this one):
http://dl.dropbox.com/u/219506/racket-logo/circle-bluewhite.png


Hey! Finally a suggestion with high production value! If you have time to grab 
Neil's shiny 3D code, I bet you could do something really cool with this.

John


Well, the API ain't public yet, but sho' 'nuff will be after I beat the 
stupid out of it.


(Sorry, been reading Brer Rabbit to my kids. Did you know there's a 
story where Brer Rabbit tricks Mrs. Fox into cooking her husband's 
severed head? That rascally trickster!)


Aanyway, I'll play with it.

Neil ⊥
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Re: [racket-dev] new logo

2012-02-15 Thread Eli Barzilay
11 hours ago, Michael W wrote:
 I'm no graphics designer but I've been playing with Eli's logo a
 bit. I went gradient-happy; sorry. [...]

I've added them to the sequence in my directory -- start from

  http://tmp.barzilay.org/logo/whitesilver-subtle-=-ipage.html

and hit right to go in sequence.  (Also, the down key goes to the
plain original image.)


 Classic PLT:
 http://dl.dropbox.com/u/219506/racket-logo/circle1.png

(Oh, it looks like it works even with a circle there...)


 Flipped color (not too sure about this one):
 http://dl.dropbox.com/u/219506/racket-logo/circle-bluewhite.png

I think that it's best to keep the paren and the lambda with the same
colors, otherwise the R-ness is not as obvious.

I have simplified the path, so there are very few points now.  (It
also improves the result a bit, but nothing that would be visible at a
screen-logo size and below.)  It's at

  http://tmp.barzilay.org/logo/logo.svg

It's what gimp made up, which works fine in inkscape too.


An hour and a half ago, Neil Toronto wrote:
 
 Well, the API ain't public yet, but sho' 'nuff will be after I beat
 the stupid out of it.

[I had a fight with it for a while, trying to figure out why it was
rendering it as some weird drunk line... then I realized that there's
a difference between capitals and lower case symbols...]

The relevant parts are below, using the original names from the planet
logo since that's how I tried it.  

(BTW, it would be nice to have an option for `draw-path-commands' that
automatically fits the input into a 0,0--1,1 square, or something
similar.)

---
(define continents-path-commands
  '((M 353.00 193.00)
(C 400.67 188.33 478.00 207.33 501.67 273.67
   525.33 340.00 473.67 406.33 427.67 429.33
   479.33 420.67 588.67 342.67 558.56 255.00
   528.45 167.33 384.33 179.67 353.00 193.00)
(M 406.67 557.00)
(C 412.50 575.50 420.38 596.22 438.00 605.68
   455.00 616.75 515.66 610.64 518.55 605.09
   503.42 596.38 492.75 600.25 474.25 585.00
   464.25 577.50 459.25 559.50 452.25 539.75
   446.50 524.25 386.67 323.67 375.77 288.83
   364.87 253.99 356.67 230.67 334.33 209.67
   327.33 203.67 284.33 180.33 246.84 213.41
   278.67 206.33 298.67 213.67 323.87 289.35
   323.87 289.35 240.55 559.82 233.50 584.00
   226.45 608.18 230.16 607.90 254.17 608.77
   278.18 609.64 282.09 605.00 284.06 597.63
   286.03 590.26 344.00 351.00 344.00 351.00
   344.00 351.00 400.84 538.50 406.67 557.00)))

(define (continents-flomap color height)
  (define scale (/ height 32))
  (draw-icon-flomap
   32 32 (λ (dc)
   (send dc set-pen lambda-outline-color 3/8 'solid)
   (send dc set-brush color 'solid)
   (draw-path-commands dc
   (scale-path-commands continents-path-commands
0.06 0.06)
   -7 -9))
   scale))
---

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Re: [racket-dev] new logo

2012-02-14 Thread Paulo J. Matos


Upon startup of DrRacket, create an animation that moves the lambda onto 
an r, and then complete with 'acket' as per Eli suggestion.


That would be awesome, even though I don't know how hard would be to 
produce such animation.


On 11/02/12 18:27, John Clements wrote:


On Feb 11, 2012, at 10:23 AM, Matthias Felleisen wrote:



John and Neil,

we seem to have lost momentum on this discussion.

For the record, I like the idea of changing our logo a bit.
I like the direction in which is evolving, though I will admit
that losing the lambda completely.

Have you guys considered a small change that makes the 'r' more
lambda-ish?

In any case, I am all for keeping the new logo around for a while
so that we can check whether we get used to it or not.


Would it be productive to choose one randomly on startup?

Also, in case it's not obvious, a rotated and flipped version of the logo does 
recall the lambda pretty clearly:






Re-rendering the image with the lighting in the right place might change or 
improve this, though I agree that the weighting of the strokes is all wrong 
here.

John




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Re: [racket-dev] new logo

2012-02-14 Thread Neil Toronto
So do I. Ending it with a dot makes it feel like an unfinished program 
to me, parameterized on a Racket.


Neil ⊥

On 02/13/2012 10:03 AM, Matthias Felleisen wrote:


I do actually like the combination of lambda and r, though I am sure the color 
scheme could benefit from some variation.


On Feb 13, 2012, at 10:25 AM, Norman Gray wrote:



On 2012 Feb 13, at 14:54, Philippe Meunier wrote:


For some reason it slightly reminds me of a symbol for some religious
cult or political party, which might or might not be a good thing.


Whoa!  Doesn't it just!

Another thing that occurred to me, on the same model as before, is to go for an 
almost completely typographical logo.  Athttp://nxg.me.uk/temp/lambda-r5.pdf  
is a possibility.  It's just '\r.', really, but with the lambda in a cursive font, 
the 'r.' in a modern one (Gill Sans), and some pretty aggressive tracking to make it 
into a unit.

That doesn't have the shinies of other suggestions, but it's obviously very 
adaptable and (to my aesthetic at least) matches the chiselled restraint of a 
Scheme.

I think that's exhausted my visual creativity for the day, so I'll shut up 
now

All the best,

Norman


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Re: [racket-dev] new logo

2012-02-14 Thread Neil Toronto
I decided to play with this one a bit. I used PLT's lambda, put the r 
in the same style, and then made it into a lambda r.acket banner.


Here's the deal, though. This one, even just the lambda r. in a 
circle, is pushing complexity. We've been approaching logo design too 
much like language design, trying to cram as much semantic content as 
possible into a small space or into the fewest shapes. A logo exists 
primarily to make a good impression on outsiders. Filling it with too 
much meaning works actively against this.


Neil ⊥

On 02/13/2012 10:03 AM, Matthias Felleisen wrote:


I do actually like the combination of lambda and r, though I am sure the color 
scheme could benefit from some variation.


On Feb 13, 2012, at 10:25 AM, Norman Gray wrote:



On 2012 Feb 13, at 14:54, Philippe Meunier wrote:


For some reason it slightly reminds me of a symbol for some religious
cult or political party, which might or might not be a good thing.


Whoa!  Doesn't it just!

Another thing that occurred to me, on the same model as before, is to go for an 
almost completely typographical logo.  Athttp://nxg.me.uk/temp/lambda-r5.pdf  
is a possibility.  It's just '\r.', really, but with the lambda in a cursive font, 
the 'r.' in a modern one (Gill Sans), and some pretty aggressive tracking to make it 
into a unit.

That doesn't have the shinies of other suggestions, but it's obviously very 
adaptable and (to my aesthetic at least) matches the chiselled restraint of a 
Scheme.

I think that's exhausted my visual creativity for the day, so I'll shut up 
now

All the best,

Norman


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Re: [racket-dev] new logo

2012-02-14 Thread Neil Van Dyke

Neil Toronto wrote at 02/14/2012 03:37 PM:
Here's the deal, though. This one, even just the lambda r. in a 
circle, is pushing complexity. We've been approaching logo design too 
much like language design, trying to cram as much semantic content as 
possible into a small space or into the fewest shapes. A logo exists 
primarily to make a good impression on outsiders. Filling it with too 
much meaning works actively against this.


Good point.

This full banner would be good printed as a big stripe across light gray 
T-shirts and hoodies (like university-branded merchandise using 
unofficial visuals), but is pretty busy as the canonical logo.  It's not 
a bad allusion to Racket's quality of we've crammed a lot of clever 
stuff into this thing, and you'll need to spend a lot of time going 
through all of it.


The lambda r. in a circle part alone is not bad.  I wonder how well it 
could work with more of a nod to the long-time red and blue of the PLT 
logos.


And I still like the only-slightly-odd-looking parenthesis added to 
current logo, to make an R idea.


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Re: [racket-dev] new logo

2012-02-14 Thread David T. Pierson
Hi all,

Graphic design is not a strength of mine, but I had an idea that I
don't think I've seen incorporated into any of the designs so far.
Maybe someone will want to take it further.

http://i.imgur.com/ExgM6.png

A couple of points:

My original idea was simply an italicized R and a λ.  Then I noticed
the λ is suggestive of an A, so I added the CKET at a smaller size.
I am not really fond of Rλ by itself, at least with my attempts at it.

Also, the λ/A could be an actual combination of λ and A, like:

http://i.imgur.com/50Df8.png

David

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Re: [racket-dev] new logo

2012-02-13 Thread Norman Gray

Greetings.

I've no real standing here -- this is an observation from the sidelines

On 2012 Feb 13, at 06:05, SF wrote:

 Another way to combine lambda and capital R:
 http://i.imgur.com/PuGTE.png

Combining the lambda and the R in this way looks like a very good idea to me.

I can see the point to the original 'r' logo -- it picks up the previous PLT 
colours, it looks nicely informal (though that particular example perhaps went 
a little too far, and could look childish), and of course it picks up the 'r' 
of Racket.  I'm also one of those who thinks it'd be a shame to lose the 
lambdas, and I think that SF's suggestion here marries several of these 
desiderata.

With that in mind, I'll suggest a variant of it (born analogue, I'm afraid, 
rather than as pixels)

http://nxg.me.uk/temp/lambda-r.png

The first three seem to be tending towards the florid, but some more rhythmic 
version of the other three -- variants of 'λr.' -- might be worth closer 
examination.  I'm aware the last one of the six is starting to look more like 
lambda-tau.

Best wishes,

Norman


-- 
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Re: [racket-dev] new logo

2012-02-13 Thread Jens Axel Søgaard
2012/2/12 Eli Barzilay e...@barzilay.org

 An hour ago, Michael W wrote:
 
  Or something with the parenthesis echo motif on the main site:
  http://img513.imageshack.us/img513/5233/lambdarechopng.jpg

 This one is great!



 Here's a rough sketch that shows what I'm thinking of (using the shiny
 bg):

  http://tmp.barzilay.org/cr.png


From all the suggestions so far, this is the concept I like the best.
(Imagine it rendered in the style of the new r-logo).

Pros:  * it is clear it is an R
  * it is clear R builds on lambda
  * a black and white version is easy to make
  * it will work in small sizes too

Who cares about unbalanced parentheses in logos?

-- 
Jens Axel Søgaard
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Re: [racket-dev] new logo

2012-02-13 Thread Eduardo Bellani
+1 for something like

http://tmp.barzilay.org/cr.png

On 02/12/2012 04:50 AM, Eli Barzilay wrote:
 An hour ago, Michael W wrote:

 Or something with the parenthesis echo motif on the main site:
 http://img513.imageshack.us/img513/5233/lambdarechopng.jpg
 
 This one is great!  The noisy parens are not important as the R
 itself which is very recognizable as an R even with a clear λ.  It
 inherits the benefits of the λ logo and maintains continuity.  It even
 has a semi-hidden visual pun: it combines λ and ) to get an R.
 All of this is just from the basic shape, which means that it will
 work well in other contexts and forms (printed on paper, shirts, and
 those ads that little piper planes drag around).
 
 Here's a rough sketch that shows what I'm thinking of (using the shiny
 bg):
 
   http://tmp.barzilay.org/cr.png
 
 The pun can even be taken further by adding a ( on the left, smaller
 and fading out, so it looks like a curl on the top-left:
 
   http://tmp.barzilay.org/cr2.png
 


-- 
Eduardo Bellani

omnia mutantur, nihil interit.
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Re: [racket-dev] new logo

2012-02-13 Thread Stephen Bloch

On Feb 13, 2012, at 6:16 AM, Jens Axel Søgaard wrote:

  http://tmp.barzilay.org/cr.png
 
 From all the suggestions so far, this is the concept I like the best.
 (Imagine it rendered in the style of the new r-logo).
 
 Pros:  * it is clear it is an R
   * it is clear R builds on lambda
   * a black and white version is easy to make
   * it will work in small sizes too
 
 Who cares about unbalanced parentheses in logos?

Hear, hear!

When people are looking for something to complain about in Scheme, the 
parentheses are the first thing they point to.  Racket is not about 
parentheses, so I'd prefer towards a logo that DOESN'T have any obvious 
parentheses (balanced or otherwise).  If we build an R from a lambda, the added 
bow should be sufficiently curvy that parenthesis isn't the first thing one 
thinks of.


Stephen Bloch
sbl...@adelphi.edu

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Re: [racket-dev] new logo

2012-02-13 Thread Vincent St-Amour
At Mon, 13 Feb 2012 01:05:57 -0500,
SF wrote:
 While trying to refine that sketch I had the idea to extend the stem
 for a dynamic look, perhaps this would fit better in a circle:
 http://i.imgur.com/IywqK.png

+1

That's my new favorite.

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Re: [racket-dev] new logo

2012-02-13 Thread Philippe Meunier
How about combining the ideas of http://i.imgur.com/PuGTE.png
http://nxg.me.uk/temp/lambda-r.png (the one in the upper right) and
http://tmp.barzilay.org/cr.png (forgetting about an explicit
parenthesis) into a single, simple, new symbol like the one attached?
(okay, it looks more like a lambda merged with a P rather than with an
R but I think the trick would just be to find a font where lambdas
and italic Rs combine more nicely than in my quick example).

For some reason it slightly reminds me of a symbol for some religious
cult or political party, which might or might not be a good thing.

And that's all I'll say on the topic...  Goodnight.

Philippe


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Re: [racket-dev] new logo

2012-02-13 Thread Vincent St-Amour
At Mon, 13 Feb 2012 09:54:58 -0500,
Philippe Meunier wrote:
 For some reason it slightly reminds me of a symbol for some religious
 cult or political party, which might or might not be a good thing.

Were you thinking of this?
http://en.wikipedia.org/wiki/Chi_Rho

Vincent
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Re: [racket-dev] new logo

2012-02-13 Thread Norman Gray

On 2012 Feb 13, at 14:54, Philippe Meunier wrote:

 For some reason it slightly reminds me of a symbol for some religious
 cult or political party, which might or might not be a good thing.

Whoa!  Doesn't it just!

Another thing that occurred to me, on the same model as before, is to go for an 
almost completely typographical logo.  At http://nxg.me.uk/temp/lambda-r5.pdf 
is a possibility.  It's just '\r.', really, but with the lambda in a cursive 
font, the 'r.' in a modern one (Gill Sans), and some pretty aggressive tracking 
to make it into a unit.

That doesn't have the shinies of other suggestions, but it's obviously very 
adaptable and (to my aesthetic at least) matches the chiselled restraint of a 
Scheme.

I think that's exhausted my visual creativity for the day, so I'll shut up 
now

All the best,

Norman


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Re: [racket-dev] new logo

2012-02-13 Thread Matthias Felleisen

I do actually like the combination of lambda and r, though I am sure the color 
scheme could benefit from some variation. 


On Feb 13, 2012, at 10:25 AM, Norman Gray wrote:

 
 On 2012 Feb 13, at 14:54, Philippe Meunier wrote:
 
 For some reason it slightly reminds me of a symbol for some religious
 cult or political party, which might or might not be a good thing.
 
 Whoa!  Doesn't it just!
 
 Another thing that occurred to me, on the same model as before, is to go for 
 an almost completely typographical logo.  At 
 http://nxg.me.uk/temp/lambda-r5.pdf is a possibility.  It's just '\r.', 
 really, but with the lambda in a cursive font, the 'r.' in a modern one (Gill 
 Sans), and some pretty aggressive tracking to make it into a unit.
 
 That doesn't have the shinies of other suggestions, but it's obviously very 
 adaptable and (to my aesthetic at least) matches the chiselled restraint of a 
 Scheme.
 
 I think that's exhausted my visual creativity for the day, so I'll shut up 
 now
 
 All the best,
 
 Norman
 
 
 -- 
 Norman Gray  :  http://nxg.me.uk
 SUPA School of Physics and Astronomy, University of Glasgow, UK
 
 
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Re: [racket-dev] new logo

2012-02-13 Thread Norman Gray

Greetings.

On 2012 Feb 13, at 17:03, Matthias Felleisen wrote:

 I do actually like the combination of lambda and r, though I am sure the 
 color scheme could benefit from some variation. 

Less might be more, but http://nxg.me.uk/temp/lambda-r6.pdf shows an 
adjustment.  The blue is a bit too light, the red a bit too pink, and the text 
could perhaps be a shade bigger, but the shape is not, I think, unpleasing.

All the best,

Norman


 On Feb 13, 2012, at 10:25 AM, Norman Gray wrote:
 
 
 On 2012 Feb 13, at 14:54, Philippe Meunier wrote:
 
 For some reason it slightly reminds me of a symbol for some religious
 cult or political party, which might or might not be a good thing.
 
 Whoa!  Doesn't it just!
 
 Another thing that occurred to me, on the same model as before, is to go for 
 an almost completely typographical logo.  At 
 http://nxg.me.uk/temp/lambda-r5.pdf is a possibility.  It's just '\r.', 
 really, but with the lambda in a cursive font, the 'r.' in a modern one 
 (Gill Sans), and some pretty aggressive tracking to make it into a unit.
 
 That doesn't have the shinies of other suggestions, but it's obviously very 
 adaptable and (to my aesthetic at least) matches the chiselled restraint of 
 a Scheme.
 
 I think that's exhausted my visual creativity for the day, so I'll shut up 
 now
 
 All the best,
 
 Norman
 
 
 -- 
 Norman Gray  :  http://nxg.me.uk
 SUPA School of Physics and Astronomy, University of Glasgow, UK
 
 
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Re: [racket-dev] new logo

2012-02-13 Thread Jose A. Ortega Ruiz
On Sun, Feb 12 2012, David Van Horn wrote:

[...]

 Maybe an 'r' in different scripts can be considered? For example, an
 R rotunda: http://en.wikipedia.org/wiki/R_rotunda

 FWIW, I like this quite a bit.  I think if you put this on the new
 background, you'd have a winner.

For the very little it's worth, i agree.  To my taste, it's the most
elegant option by far.

jao
-- 
How many Zen Buddhist does it take to change a light bulb?
Two. One to change it and one not to change it.

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Re: [racket-dev] new logo

2012-02-13 Thread SF
http://i.imgur.com/glpGB.png
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Re: [racket-dev] new logo

2012-02-12 Thread Neil Van Dyke

Eli Barzilay wrote at 02/12/2012 01:50 AM:

An hour ago, Michael W wrote:
   

http://img513.imageshack.us/img513/5233/lambdarechopng.jpg
 

   http://tmp.barzilay.org/cr.png
   


Yes!  I think that cr.png has nailed the design.

lambdarechopng.jpg especially got my attention before, but I thought 
it needed major aesthetic changes to fit Racket better.


I think cr.png is a big step in the aesthetic fit direction.

cr.png also has nice continuity of evolution from the current Racket 
logo and preceding PLT Scheme logos.


cr.png is a bit geeky and slightly awkward -- moreso than the current 
Racket logo -- but it's supposed to represent a computer programming 
platform that grew out of Scheme, so a bit geeky is appropriate. And it 
has more character (no pun) than the current Racket logo.


I could see cr.png as a rough draft of a good final version of the 
logo, with the design being pretty much complete, and needing only some 
experimentingtweaking of subtleties of the rendering (in the graphic 
artistry sense).


(I don't mean to discourage further ideas with this opinion; maybe 
someone has an even better refinement, or some different ideas.)


--
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Re: [racket-dev] new logo

2012-02-12 Thread Bloch Stephen


On Feb 12, 2012, at 1:50 AM, Eli Barzilay wrote:


Here's a rough sketch that shows what I'm thinking of (using the shiny
bg):

  http://tmp.barzilay.org/cr.png


I like this.  I haven't looked at all the various drafts people have  
come up with, but I would much rather not lose the lambda, and  
haven't been impressed by the lower-case r.  If we can fit in a  
parenthesis that turns it into an R, that's fine too.



The pun can even be taken further by adding a ( on the left, smaller
and fading out, so it looks like a curl on the top-left:

  http://tmp.barzilay.org/cr2.png


Interesting idea.  This one isn't there yet, but has promise.


Stephen Bloch
sbl...@adelphi.edu



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Re: [racket-dev] new logo

2012-02-12 Thread Vincent St-Amour
At Sun, 12 Feb 2012 01:50:33 -0500,
Eli Barzilay wrote:
   http://tmp.barzilay.org/cr.png

I like this one. I really like the idea of combining lambda with
parentheses. The unbalanced paren bothers me a bit though.

 The pun can even be taken further by adding a ( on the left, smaller
 and fading out, so it looks like a curl on the top-left:
 
   http://tmp.barzilay.org/cr2.png

Adding an opening paren makes me more comfortable, but I don't like
the fading. Here's an attempt at making the parens look balanced:

  http://www.ccs.neu.edu/home/stamourv/cr3.png

Vincent
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Re: [racket-dev] new logo

2012-02-12 Thread Vincent St-Amour
At Sun, 12 Feb 2012 11:01:44 -0800,
John Clements wrote:
 I like this general idea. It seems to me that we're headed toward
 some kind of translucent ball with bands around it.  If the sideways
 band is more visible through the ball, you get the R effect that
 people are seeing.

This loses the parentheses, and doesn't really look like an R
anymore. The band effect on my sketch was an accident, I was going
for parentheses.

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Re: [racket-dev] new logo

2012-02-12 Thread Robby Findler
FWIW, I think it is hard to tell what John sees by just reading a
paragraph. So, how about holding off on the naysaying until you see
what he actually produces?

Robby

On Sun, Feb 12, 2012 at 1:34 PM, Vincent St-Amour stamo...@ccs.neu.edu wrote:
 At Sun, 12 Feb 2012 11:01:44 -0800,
 John Clements wrote:
 I like this general idea. It seems to me that we're headed toward
 some kind of translucent ball with bands around it.  If the sideways
 band is more visible through the ball, you get the R effect that
 people are seeing.

 This loses the parentheses, and doesn't really look like an R
 anymore. The band effect on my sketch was an accident, I was going
 for parentheses.

 Vincent
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Re: [racket-dev] new logo

2012-02-12 Thread Eli Barzilay
20 minutes ago, Vincent St-Amour wrote:
 At Sun, 12 Feb 2012 11:01:44 -0800,
 John Clements wrote:
  I like this general idea. It seems to me that we're headed toward
  some kind of translucent ball with bands around it.  If the
  sideways band is more visible through the ball, you get the R
  effect that people are seeing.
 
 This loses the parentheses, and doesn't really look like an R
 anymore. The band effect on my sketch was an accident, I was going
 for parentheses.

+1, at least in that sketch.  (The translucency seems like it would
get in the way of making it back into an R.)  I had tried the plain
parens first (just mirrored and flipped the one on the RHS), and got
pretty much the same thing you posted.  But the lambda with arms
result wasn't looking well, and it certainly lost the R-ness of the
one-paren version, hence the attempt at fading it.  I also agree that
that doesn't look good, I was hoping that someone would have an idea
on how to make it work.

Overall, I think that the single-paren version really works well,
especially in terms of the simplicity feature (which can work in less
capable mediums).  Neil(T): Is there an easy way to dip it in plastic?
(I want to play with it more and see how it would look in a less
sketchy way.)

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Re: [racket-dev] new logo

2012-02-12 Thread Robby Findler
On Sat, Feb 11, 2012 at 6:49 PM, Neil Toronto neil.toro...@gmail.com wrote:
 (Robby already said no to animations, but he has to do what you say,
 right? :p)

For the record, I don't oppose animations. I said that privately in a
series of messages to John and Neil to get the r logo (that John
sent me _ages_ ago... sorry) going before the initial post in this
thread. I was really hoping to save some kind of animation between the
r  the lambda for an easter egg, but maybe that's not a good idea.

Anyways, I like the discussion and alternatives we're seeing here. I'm
one for shiny stuff, tho, so I'm hoping someone who can actually
produce cool candy picks up one of the ideas and shows us something.

Robby
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Re: [racket-dev] new logo

2012-02-12 Thread Neil Toronto

On 02/12/2012 05:58 PM, Robby Findler wrote:

On Sat, Feb 11, 2012 at 6:49 PM, Neil Torontoneil.toro...@gmail.com  wrote:

(Robby already said no to animations, but he has to do what you say,
right? :p)


For the record, I don't oppose animations. I said that privately in a
series of messages to John and Neil to get the r logo (that John
sent me _ages_ ago... sorry) going before the initial post in this
thread. I was really hoping to save some kind of animation between the
r  the lambda for an easter egg, but maybe that's not a good idea.

Anyways, I like the discussion and alternatives we're seeing here. I'm
one for shiny stuff, tho, so I'm hoping someone who can actually
produce cool candy picks up one of the ideas and shows us something.


Let me clarify, then. I haven't liked anything better than the lambda or 
r *so far*. Keep 'em coming, peeps.


Neil ⊥
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[racket-dev] new logo

2012-02-11 Thread Matthias Felleisen

John and Neil, 

we seem to have lost momentum on this discussion. 

For the record, I like the idea of changing our logo a bit. 
I like the direction in which is evolving, though I will admit
that losing the lambda completely. 

Have you guys considered a small change that makes the 'r' more
lambda-ish? 

In any case, I am all for keeping the new logo around for a while
so that we can check whether we get used to it or not. 

-- Matthias

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Re: [racket-dev] new logo

2012-02-11 Thread Robby Findler
On Sat, Feb 11, 2012 at 12:27 PM, John Clements
cleme...@brinckerhoff.org wrote:

 On Feb 11, 2012, at 10:23 AM, Matthias Felleisen wrote:


 John and Neil,

 we seem to have lost momentum on this discussion.

 For the record, I like the idea of changing our logo a bit.
 I like the direction in which is evolving, though I will admit
 that losing the lambda completely.

 Have you guys considered a small change that makes the 'r' more
 lambda-ish?

 In any case, I am all for keeping the new logo around for a while
 so that we can check whether we get used to it or not.

 Would it be productive to choose one randomly on startup?

FWIW, in the current drracket you can type 'plt' to get the old logo
back (just the weekday version) to make a quick comparison.

Robby
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Re: [racket-dev] new logo

2012-02-11 Thread Matthias Felleisen

On Feb 11, 2012, at 1:27 PM, John Clements wrote:

 Would it be productive to choose one randomly on startup? 
 
 Also, in case it's not obvious, a rotated and flipped version of the logo 
 does recall the lambda pretty clearly:
 
 racket-logo-plastic-rotflip-256x256.png
 
 Re-rendering the image with the lighting in the right place might change or 
 improve this, though I agree that the weighting of the strokes is all wrong 
 here.


How expensive would it be to rotate the logo from 'r' to 'λ' during start up? 
Now *that* would be wonderful! -- Matthias

p.s. or in the other direction 
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Re: [racket-dev] new logo [and 1 more messages]

2012-02-11 Thread Eli Barzilay
An hour ago, John Clements wrote:
 
 Would it be productive to choose one randomly on startup? 

(That's avoiding the issue, since a logo is something that eventually
needs to be a distinct thing.)


 Also, in case it's not obvious, a rotated and flipped version of the
 logo does recall the lambda pretty clearly: [...]

That's exactly what I tried to figure out why I didn't see any obvious
lambda when looking at the r logo.  The resulting lambda (the one you
attached) is far enough from a proper one that it is not immediately
recognizable, way less when flipped and rotated.  (BTW, the first
thing that I see in the flipped+rotated image is a τ.)


An hour ago, Matthias Felleisen wrote:
 
 How expensive would it be to rotate the logo from 'r' to 'λ' during
 start up? Now *that* would be wonderful! -- Matthias

Pretty expensive, since that's when the machine is already fighting
with loading everything.  (And it will need to be a smooth
transformation to make it clear.)

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Re: [racket-dev] new logo [and 1 more messages]

2012-02-11 Thread Matthias Felleisen

Eli, with due respect, but I think we know where you stand. 
If my memory serves correctly, you have collectively sent as
many emails/opinions as the rest of the people together :-) 

-- Matthias

p.s. conceptual art is good art -- helga says so. In that 
sense, making people think about your logo is *very* good. 
Good job John and Neil. 



On Feb 11, 2012, at 2:42 PM, Eli Barzilay wrote:

 An hour ago, John Clements wrote:
 
 Would it be productive to choose one randomly on startup? 
 
 (That's avoiding the issue, since a logo is something that eventually
 needs to be a distinct thing.)
 
 
 Also, in case it's not obvious, a rotated and flipped version of the
 logo does recall the lambda pretty clearly: [...]
 
 That's exactly what I tried to figure out why I didn't see any obvious
 lambda when looking at the r logo.  The resulting lambda (the one you
 attached) is far enough from a proper one that it is not immediately
 recognizable, way less when flipped and rotated.  (BTW, the first
 thing that I see in the flipped+rotated image is a τ.)
 
 
 An hour ago, Matthias Felleisen wrote:
 
 How expensive would it be to rotate the logo from 'r' to 'λ' during
 start up? Now *that* would be wonderful! -- Matthias
 
 Pretty expensive, since that's when the machine is already fighting
 with loading everything.  (And it will need to be a smooth
 transformation to make it clear.)
 
 -- 
  ((lambda (x) (x x)) (lambda (x) (x x)))  Eli Barzilay:
http://barzilay.org/   Maze is Life!


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Re: [racket-dev] new logo

2012-02-11 Thread Asumu Takikawa
On 2012-02-11 13:23:46 -0500, Matthias Felleisen wrote:
 Have you guys considered a small change that makes the 'r' more
 lambda-ish? 

Maybe an 'r' in different scripts can be considered? For example, an R
rotunda:
 http://en.wikipedia.org/wiki/R_rotunda

Or perhaps a script capital R: ℛ (if that unicode shows up)

Both look more like lambdas than a lowercase Latin 'r'.

(OTOH: you might lose the pun for most viewers)

Cheers,
Asumu
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Re: [racket-dev] new logo

2012-02-11 Thread John Clements

On Feb 11, 2012, at 11:59 AM, Sam Tobin-Hochstadt wrote:

 On Sat, Feb 11, 2012 at 1:27 PM, John Clements
 cleme...@brinckerhoff.org wrote:
 
 Also, in case it's not obvious, a rotated and flipped version of the logo 
 does recall the lambda pretty clearly:
 
 
 And here I thought this [attached] was the lambda.

That, in fact, is a much nicer lambda than the other one. Furthermore, it 
doesn't require reflection, which is nice.

Thanks for showing me that!

John 



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Description: S/MIME cryptographic signature
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Re: [racket-dev] new logo [and 1 more messages]

2012-02-11 Thread Eli Barzilay
20 minutes ago, Matthias Felleisen wrote:
 
 p.s. conceptual art is good art -- helga says so. In that 
 sense, making people think about your logo is *very* good.

This is not art (not in the same sense that you're using here).  A
logo is not art in the sense of making people think.  Logos are
identities first, and if there's thinking involved later (like the
fedex arrow) then that's a cute bonus but far from the main goal --
and that makes it very different from art.

Random two links on logo design:

http://ibrandstudio.com/articles/good-logo-design-criteria
http://www.logobird.com/the-principles-of-good-logo-design/

Both mention simple as an important requirement.

(They also have a bunch of additional features that are needed for
making a good logo, which the r doesn't have.)

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Re: [racket-dev] new logo [and 1 more messages]

2012-02-11 Thread Robby Findler
On Sat, Feb 11, 2012 at 2:25 PM, Eli Barzilay e...@barzilay.org wrote:
 (They also have a bunch of additional features that are needed for
 making a good logo, which the r doesn't have.)

I realize this is a judgment call, but the link with 5 bullets you
sent seem to all be met by the current proposal.

There's always room for improvement sure, but I really like the
direction this is going.

Robby
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Re: [racket-dev] new logo

2012-02-11 Thread Sam Tobin-Hochstadt
On Sat, Feb 11, 2012 at 1:23 PM, Matthias Felleisen
matth...@ccs.neu.edu wrote:

 For the record, I like the idea of changing our logo a bit.
 I like the direction in which is evolving, though I will admit
 that losing the lambda completely.

First, I really like the new logo -- the improvement is obvious when
you look at old and new side by side.

The only concern I have is that it looks kid-oriented.  Currently, I
think our number one perception issue is that Racket is only for
teaching programming, and I wouldn't want our logo to contribute to
that misimpression.  (Compare the clojure, or scala, or node.js logos,
for example.)

Regardless of that, I think we should build on the logo in other ways.
 For example, we could use the r in the title of the web page, even
if we don't use the whole logo.  Or we could create a d in the
same style, and use it for a dr logo for DrRacket.
-- 
sam th
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Re: [racket-dev] new logo [and 1 more messages]

2012-02-11 Thread Stefan Schmiedl
On Sat, 11 Feb 2012 15:00:48 -0500
Matthias Felleisen matth...@ccs.neu.edu wrote:

 In that sense, making people think about your logo is *very* good. 

r: Oh look, they molded a r into the red/blue circle, 
because it's called racket.
I guess everybody will get this immediately and most will probably push
the logo into their mental eye candy folder and ignore it down the road.
Not many people will think about the logo beyond the obvious interpretation.

lambda: Oh hey, they used one of the fundamental concepts of their programming
 paradigm in their logo.
I guess everybody will have got this after their second day using racket
and then, after filing it under eye candy still receive a subconscious
call It's lambda time when starting up DrRacket.

I'm for lambda, the flip and rotate r to get a lambda is way to
forced to make a connection for me.

Not that the logo will influence my using racket or not ...

s.
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Re: [racket-dev] new logo

2012-02-11 Thread Neil Toronto

On 02/11/2012 11:40 AM, Matthias Felleisen wrote:


On Feb 11, 2012, at 1:27 PM, John Clements wrote:


Would it be productive to choose one randomly on startup?

Also, in case it's not obvious, a rotated and flipped version of the logo does 
recall the lambda pretty clearly:

racket-logo-plastic-rotflip-256x256.png

Re-rendering the image with the lighting in the right place might change or 
improve this, though I agree that the weighting of the strokes is all wrong 
here.



How expensive would it be to rotate the logo from 'r' to 'λ' during start up? 
Now *that* would be wonderful! -- Matthias


You could help me quantify this. If you have a recent nightly, try this 
program:


#lang racket
(require images/tests/effects-tests)


It will output four lines of timing info, then open a GUI frame and 
whirl-morph between the PLT and Racket logos a few times.


The first three lines are compile-time-only costs. The last line is a 
runtime cost: how long it takes to load the compiled JPEGs that comprise 
the animation. On my computer, it takes 200ms.


Could you try that program and reply with the numbers? (I wouldn't mind 
if a few other people tried it as well. :))


Using adaptive frame skipping, I think I could guarantee that the 
animation takes less than 1/4 second, not including loading time.


(Robby already said no to animations, but he has to do what you say, 
right? :p)


Neil ⊥
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Re: [racket-dev] new logo

2012-02-11 Thread Michael W
I also wonder if we couldn't combine both the R and the lambda in
interesting ways.

The left part and the stem of a capital R sort of looks like a
lambda, if you squint right. Could we exploit this property
somehow?
http://img543.imageshack.us/img543/6555/scriptr.jpg

Going from the other direction, adding a curve on a lambda letter
yields something that looks like a convincing letter R, like
this perhaps:
http://img337.imageshack.us/img337/9954/anotherlambdarpng.jpg

Or something with the parenthesis echo motif on the main site:
http://img513.imageshack.us/img513/5233/lambdarechopng.jpg

We might be able to make trivial changes to the existing logo to
bring this property out:
http://img256.imageshack.us/img256/8018/lambdarpng.jpg

All just wild speculation of course.

9 hours ago, Asumu Takikawa wrote:
 On 2012-02-11 13:23:46 -0500, Matthias Felleisen wrote:
  Have you guys considered a small change that makes the 'r' more
  lambda-ish? 
 
 Maybe an 'r' in different scripts can be considered? For example, an R
 rotunda:
  http://en.wikipedia.org/wiki/R_rotunda
 
 Or perhaps a script capital R: ℛ (if that unicode shows up)
 
 Both look more like lambdas than a lowercase Latin 'r'.
 
 (OTOH: you might lose the pun for most viewers)
 
 Cheers,
 Asumu

-- 
Servus,
_mike
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