On Wed, Jan 7, 2009 at 3:44 PM, JP Morgenthal <[email protected]> wrote:
>
> Nick,
>
> What Wells is selling is they will have done the ugly, hard, nasty
> work for you already, because they know their potential buyers will
> read integration as a negative term.
Hmmm... you have an unusual view of marketing and advertising. Most
marketing and advertising does not label an offering ("Integrated
Solutions") with a term viewed as negative by consumers. But if you
want to believe that "integration" is perceived by all people in all
contexts as negative, I doubt I can convince you otherwise.
-- Nick
