Ronald C.F. Antony wrote:
On 16 May 2013, at 05:24, Richard G Elen <re...@brideswell.com> wrote:
Ambisonic B-format or even UHJ-format delivery has an opening here, provided
the bickering stops and a concerted effort is made to lobby the players
involved, because for a reasonably moderate bandwidth overhead, these outfits
now can deliver a data file/stream that can be played back in stereo, binaural,
surround, and the decision can be pushed to the end-user environment.
This is another version of the "lobby the record companies to adopt xxx
technology" argument, which never worked in the past.
Nope. Screw the record industry. This is "lobby the distributors".
Google, Apple, Amazon, these are the driving forces, they call the shots, not
the record industry. Each one of them is going to try hard to differentiate
themselves from the rest of the competitors, each one of them has a lot of
muscle to get stuff they want from the content providers if that means the
content providers can gain ever-so-little power back over the distributors
calling the shots.
As a musician who actually is supposed to provide the "stuff", I have to
ask of what we are even talking about. Is this "lobby the biggest", or
what?!
I mean, there are literally hundreds and thousands of companies which
sell some stuff online...
e.g. if distributor A can get the content providers to allow them to
exclusively distribute UHJ-stereo at a digital lossless format, while charging
$1.29 instead of $0.99 provided they can get an exclusive, and market the
living shit out of it, to differntiate their digital storefront from the
others, meanwhile distributor B may get a deal for B-Format for a $1.49 while
distributor C gets stuck at $0.99 for lossily compressed stereo, then the
content providers gain by increasing their revenue, and each of the
distributors gains by hitting a different sweet spot in the market.
Ah, another new business model for music delivered via the
WWW... :-)
Just to warn you: These exclusive contracts (where Majors pick just one
distributor for a "special" format) might not work, in a legal sense.
As a musician (and if musicians have a say, which still can be the case)
I would refuse this model, because it would lead to < complete
fragmentation > of the surround online market.
Anyway...
Stefan
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