On Jul 8, 2008, at 4:08 PM, gerald wrote:
the whole purpose of advertising is to sell people what they don't need.
Maybe. Maybe not. The "Lo-Jack"™ concept began with the automobile. Cars do get stolen and car theft is a problem. With my car, there would be no need for such. Within a very short period of time, the service would cost me more than the car is worth. Someone else, however, with a different car and in a different locality may view things otherwise.
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