On 12/10/2015 09:25 PM, Jonathan Roberts wrote:
> 
> 
> On Thu, Dec 10, 2015 at 5:59 PM, Aaron Wolf <aa...@snowdrift.coop
> <mailto:aa...@snowdrift.coop>> wrote:
> 
> 
> 
>     On 12/10/2015 05:23 PM, mray wrote:
>     >
>     >
>     > On 11.12.2015 00:20, Diana Connolly wrote:
>     >> Ok, I just talked to April at mill and I'm sending her more
>     information via
>     >> email so she can put together an idea of cost.
>     >> As far as colors go, the shirt color doesn't matter at all. We
>     could have
>     >> one of every color and it wouldn't change the cost.
>     >> There is a set up fee of $25 for one color, and you get one color
>     change
>     >> free.
>     >> So we could do two shirt colors with different inks with no
>     additional cost.
>     >>
>     >> Things that affect the costs are screens, ink changes, ink
>     underlays if
>     >> needed and shirts. Currently we have three designs to screen -
>     logo and two
>     >> cartoons. I'll let you know when I get more information.
>     >>
>     >> The next question is mostly for Robert - Do you envision any
>     multi-color
>     >> design at all?
>     >>
>     >
>     >
>     > Thanks Diana for your input and research!
>     >
>     > I think that printing just one color is the safest and cheapest way to
>     > go. Given that a second color would only be used to add shading I
>     don't
>     > see the need for it. I'd only consider it for no extra cost.
>     >
>     > As a quick reference I threw together some shirt-ink combinations that
>     > made sense to look.
>     >
>     > I think your palette opens a space for more exciting shirts but I also
>     > think we should remain as close to a Snowdrift-ish look as possible.
>     >
>     > Having different cartoons on light/dark shirts is a result of the
>     shovel
>     > being impractical on extra background, but then again I like the
>     idea of
>     > having "light" and "dark" in more than one sense. I actually like that
>     > subtle restriction.
>     >
>     > Spacing and size isn't final, just this together before going to bed.
>     > All in all I think the combinations with most contrast are
>     winners, gray
>     > interestingly turns out to be even more problematic than I
>     anticipated.
>     >
>     > Does anybody miss a combination?
>     > What are your favorites?
> 
> 
> Bottom middle in Robert's mock up is my favorite dark, and upper right
> in Aaron's mock up is my favorite light.
> 

Bizarrely, that color which I actually agree is the best light color is
the default image at
http://www.brandbookonline.com/cgi-bin/brand/site.w?location=olc/cobrand-product.w&category=3&prb=&srb=&mill=&shade=&color=&product=3600&frames=no&target=main&sponsor=000004

It appears to be the same shirt, but that image has no color indicated,
and none of the listed colors matches that!

Diana, could you check with the company about this? That sort of
non-solid light gray looks like a much lighter version of the Heather
Gray, and it's my and Jon's (and maybe others') favorite color. Is it
actually an option?


>     >
>     >
> 
>     Nice work mocking this up. I think the low-contrast bolder-blue shirt
>     doesn't work and the medium-gray with white printing doesn't work, just
>     not enough contrast.
> 
>     I like the first in each row best initially, but then I also kinda like
>     the top right if it just had a little more contrast, either or both
>     slightly darker blue or larger size for the items on the back. It's a
>     little harder to read, but the color combination is nice aesthetically.
> 
>     I think the two shirts with the dark being the angrier one and the light
>     being the shovel one, that's nice enough, even though it doesn't give
>     people the option of preferring a dark shirt and the more mild design.
> 
>     Otherwise, I'm not loving the light blue as the light shirt. So, I made
>     some mockups quickly with the other shirts, the Cream, Sand, and Light
>     Gray. I'm not sure what the back-image was from the site, looks like a
>     light version of the Heather Gray. Anyway, I'd like to hear from others,
>     but I think I prefer the Light Gray overall as the light shirt, and I
>     like the Cream and Sand options too. See my attached file.
> 
>     Aaron
> 
> 
> 
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> 

-- 
Aaron Wolf Snowdrift.coop <https://snowdrift.coop>
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