On Nov 27, 2007, at 10:19 PM, Jeff White wrote:

> My opinion is not that companies don't have the time and resources  
> to do UCD - they don't have the time and resources *not* to do it.  
> It's a heck of a lot more expensive to design in a black hole than  
> it is to conduct good research and then throw your design chops on  
> top of that.

AMEN to that, brother.


Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
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In theory, theory and practice are the same.
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