James,

I think that you are mis-characterizing personas. A persona is simply
a model. It can be a good model or a bad model.

When you write: "None of 5 Personas represent any of the 32 real
participants. We effectively thrown away all our data away."

This is simply an example of a bad persona set. In a good persona
set, no data is thrown away. Instead, all data is represented, but in
a manner that organizes it in a useful way.

JS


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=35466


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