> I think you make a mistake in assuming that creating 
> the persona is an extra step in the research process 
> that could be eliminated - i.e. the persona itself has no 
> value, it is the research behind it that's really useful.

I wasn't assuming that, though, Eva. Rather, it seems to me that the
main use of the additional step is to obtain a communication tool,
whether that be for communicating with clients, developers, or other
designers. Your use of personas would seem to support that idea.

As for whether the step can be eliminated or not, I suppose that
depends on the project and the team.


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=35624


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