Not all forms of production are DESIGN. Engineering is not the same as design. Many companies are examples of engineering success.
that doesn't make it NOT a success. It just means its not an example of design success. This isn't intrinsically a bad thing. For some the differentiation itself may be meaningless. But for others it is very meaningful. It is meaningful on a few levels: 1) For those of us invested in design, it tells us we have things we need to learn to do better. 2) It also highlights possible opportunities for improvement b/c unlike what was implied in Jennifer's question I believe there is always space to improve. It is called taking your advantage and expanding on it, to protect it from encroachment. This means, that if we take a new lens to the problem space maybe we can develop further improvements that further extend the lead in the market place. -- dave On Mon, Mar 23, 2009 at 5:35 PM, Todd Zaki Warfel <li...@toddwarfel.com>wrote: > How is Google not a design success story? Design goes much deeper than the > interface. > > Cheers! > > Todd Zaki Warfel > Principal Design Researcher > Messagefirst | Designing Information. Beautifully. > ---------------------------------- > *Contact Info* > Voice: (215) 825-7423Email: t...@messagefirst.com > AIM: twar...@mac.com > Blog: http://toddwarfel.com <http://toddwarfel/> > Twitter: zakiwarfel > ---------------------------------- > In theory, theory and practice are the same. > In practice, they are not. > > > > > -- Dave Malouf http://davemalouf.com/ http://twitter.com/daveixd http://scad.edu/industrialdesign http://ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help