A client has asked us to cold-call some existing customers to do some fast research on purchasing decisions. This isn't an activity we normally engage in, so I'm treading carefully.
The survey is fairly short (about 15 questions) and includes a $50 incentive. The call script looks tidy, with the incentive called out very quickly. We believe the questions are short and clear, and easy to answer via the phone (as opposed to a readable format like paper or web). Anybody have additional items we should double-check, or basic guidance from past experience using this technique? Thanks in advance ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
