We attempted to do this at one point, but found it to be a real challenge. Aside from issues like every metrics software having a different notion of what constitutes a visit, we found that some institutions either didn't or didn't want to filter out unwanted traffic such as bots and spiders, which are significant numbers. In the pursuit of accuracy, we went through one significant upgrade of our metrics software NetGenesis (web log processing) and recently switched to Omniture (page tagging). Both changes resulted in decreases in our traffic due to improvements in filtering. We previously concluded that the only way to accurately benchmark with others, was for all to use a centralized system like this and match all parameters. So, good luck with that... -nik Nik Honeysett Head of Administration J. Paul Getty Museum tel: 310-440-7346 fax: 310-440-7751 nhoneysett at getty.edu
>>> "Leonard Steinbach" <lensteinbach at gmail.com> 3/11/2008 10:26 AM >>> I was wondering whether anyone uses any particular web traffic statistics to compare the performance of their website to the websites of other museums. In effect is anyone benchmarking their website against others, or know of any studies or papers which address this issue? Thanks _______________________________________________ You are currently subscribed to mcn-l, the listserv of the Museum Computer Network (http://www.mcn.edu) To post to this list, send messages to: mcn-l at mcn.edu To unsubscribe or change mcn-l delivery options visit: http://toronto.mediatrope.com/mailman/listinfo/mcn-l