Chris Messina wrote:
So I had the question posed to me yet again:

"Ok, we know we should do microformats... but we're not sure where to
start. Can you help us out?"
[...]
We could offer either a case study ("XCorp started by locating all
references to people and locations on their website. They then marked
up their pages using hcard. Specifically, this is the code they
changed...").
[...]

I came across microformats almost exactly a year ago, and idly proposed the hGEDCOM format for genealogy. I saw that a separate Wiki page had been created (thanx, Tantek!), but didn't really get excited about the whole thing until I heard the podcast of Tantek's panel discussion at SXSW (audio file at http://player.sxsw.com/2006/podcasts/SXSW06.INT.20060313.Microformats.mp3) This would be a great introduction to anyone trying to understand why microformats should be done.

I'm currently adding microformats to a bunch of pages on the Intranet at work, so I may be able to provide details of the pitfalls that a newbie encounters while microformatting: paying attention to subordinate classes (eg. <a class="vcard fn url" href="bjonkman.htm">Bob Jonkman</a> doesn't work); make sure the Web page validates before microformatting, make sure the Web page still validates after microformatting; it helps to understand the base format (vCard, Atom) before trying to do hcard or hatom. I can expound on this in the Wiki -- where do I start?

BTW, is there a microformat validation tool? I'm currently relying on the Tails Export extension by Rob de Bruin in Firefox -- if it displays there it must be OK...

--Bob.
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