ShopTalk: ASD Article In PubLinks magazine

[bftaylor]

Bill ask that someone post this on Shoptalk

Bruce


I just read the article by Phil Talamonti of ASD that was published in PubLinks magazine. It also appears on his web site www.advancedshaft.com . The prelude to the article says "In the first of a series of articles on shafts and shaft technology, Phil Talamonti, the President and CEO of Advanced Shaft Dynamics reveals a hidden secret".

I think the secret is that he doesn't know very much about what clubmakers do to align shafts in golf clubs. Obviously, from the way he degrades the technology of Dick Weiss and the charts produced when a shaft is PUREd, he does know something about the PURE process and doesn't think much of it.

I guess its natural for the 'new kid on the block' to come forward as the ultimate guru of knowledge on the subject of shaft alignment - the fact that he downgrades all other methods is either lack of knowledge or just plain marketing bullshit.

He also states that he has a network of over 1000 authorized dealers across the country and "we make sure our dealers are qualified...." Sure works fast for the new kid on the block! I should think that to seriously 'qualify' 1000 dealers he must have spent several months to a year - unless qualification is 'do you have any money' and 'do you know which end of the shaft the head goes on'? (for those who don't know, its the small end. Perhaps you too can become a dealer!)

Anyway, please read the article on the ASD web site and see for yourself if the "technology" is believable. I did and I don't believe its worth $15 - $20 a shaft - plus labor and shipping (of course you pay the shipping).

By the way, early analysis says that NBP is down the target line on the ASD Peaked shafts. How new is that?

I would appreciate it if someone would post this over to Shoptalk, since I'm not a member there.

Bill