I Agree with Tom. Please explain more on how this will benefit end- users and developers and not simply be a revenue stream for you.
Thanks. On Aug 9, 8:50 pm, Tom van der Woerdt <i...@tvdw.eu> wrote: > Hi Matt and other developers, > > If I understand correctly, Promoted Trends are advertisements, and they > aren't necessarily trending topics. Basically what Twitter is trying to > do here is let the desktop clients show Twitter's advertisements as > well? Is there any benefit to the developers and/or the users for doing > this? > > Correct me if I am completely wrong (wouldn't be the first time today) > but Twitter is offering it's own advertisements to developers - I don't > see why any developer would implement that. > > Tom > > On 8/9/10 9:36 PM, themattharris wrote: > > > > > Hey Developers, > > > As you might know, this year Twitter launched a suite of Twitter > > Promoted Products, including Promoted Tweets (http://blog.twitter.com/ > > 2010/04/hello-world.html) and Promoted Trends, which advertisers can > > use to deepen their engagement with Twitter users. > > > To date, these products have been shown to users on Twitter.com. Over > > time, we plan to extend the products to ecosystem partners. Today, we > > made an update to one of our APIs that gets us closer to that > > objective. > > > Clients using the API will see new fields related to promoted content > > in the response they get back from the /1/trends/current.json request > > and any local trends requests. These two new data points will show in > > the json response as "events" and "promoted_content". > > > We are still building the data points out and have more updates to > > make. Whilst that is happening, the two data points won't be able to > > return any useful content, and instead will have a value of 'null'. > > > Over the next few months, we will begin beta testing with a handful of > > desktop applications. During this period, we aim to learn a lot, and > > we will apply those lessons when we expand distribution of Twitter > > Promoted Products to the broader ecosystem. > > > We'll continue to keep you posted on other developments and changes as > > they happen. > > > Best, > > Matt > > > -- > > > Matt Harris > > Developer Advocate, Twitter > >http://twitter.com/themattharris
