Yes, the small users are driving inovation but sooner or later 
the "big guys" take notice and they have money, time and talent.....

And again, I am looking at this from the viewer's perspective and 
the "average joe".....how many average, everyday people who go to 
work, come home, make dinner and sit down in front of the tube, how 
many of them are going to watch me talk about the vloggies or bacon 
or The Ask a Ninja guy....(who I love btw)  but I wonder, what 
the "cap" for this medium is.....how many people will want to watch 
just "stuff"....people like to be entertained, bigger is better and 
so on......will that attitude change?  Because if it doesn't....

It's an interesting thought......I know I don't have any answers, but 
what else is new..

Heath
http://batmangeek7.blogspot.com


--- In videoblogging@yahoogroups.com, David Tames <[EMAIL PROTECTED]> wrote:
>
> Interesting article...
> 
> I think it's dangerous to put too much faith in the belief that  
> trends and outcomes from the past are a reflection of what is  
> happening today and going to happen tomorrow. I think that there's 
a  
> significantly different thing going on today in the media and  
> entertainment industry than has gone on in the past: end users are  
> driving the innovation, and video blogging is a crisp example of 
this.
> 
> I wrote an article for IMAGINE (a trade magazine that covers film,  
> video, and multimedia production in New England) for the Dec'06/ 
> Jan'07 issue titled: "Macro Trends in Media and Entertainment," 
which  
> I subsequently updated:
> 
> http://kino-eye.com/2006/09/30/macro-trends-rio2006/
> Document: Macro-Trends-v2.pdf (PDF, 164 KB)
> 
> What do you think of my premise?
> 
> I'm planning to release a Version 3 after I add more video sharing  
> sites and round out the arguments. I'd love some feedback from 
this  
> group before I complete a new version of the article.
> 
> Regardless of the fact that the large media players will claim a  
> large percentage of the total media and entertainment activity on 
the  
> internet, independent producers (video bloggers, independent  
> filmmakers, small organizations, etc) will still have a 
percentage,  
> and that percentage will be significantly larger than it has been 
in  
> the past through the hundred year history of cinema, television,  
> radio, cable, and now the internet. So personal and independent 
media  
> will have much more significant access to an audience than it had  
> before.
> 
> This is a trend near and dear to my heart that I've been tracking  
> since 1988 when people were saying the Hi8 camcorder revolution 
would  
> democratize the media. But I argued with my fellow filmmakers back  
> then, access to the tools of production is only 1/3 of the 
equation.  
> You still need access to marketing to build an audience, and 
access  
> to distribution. The internet today provides the missing pieces, 
it  
> fuels word-of-mouth as well as provides an economical distribution  
> medium.
> 
> David.
> 
> David Tames, Filmmaker & Media Technologist
> http://kino-eye.com | 617.216.1096
>


Reply via email to