Agreed.
marlon

----- Original Message ----- 
From: "Jeff Broadwick" <jeffl...@comcast.net>
To: "'WISPA General List'" <wireless@wispa.org>; "'WISPA Board Members 
List'" <bo...@wispa.org>; <memb...@wispa.org>; <wispas...@wispa.org>
Sent: Tuesday, February 09, 2010 5:50 AM
Subject: Re: [WISPA Members] [WISPA] [Board] [Wispashow] Decision on 
WISPAShow


> Hi Rick,
>
> You asked...
>
> Personally, I don't think that putting a small to medium sized show on is
> that big of a production.  FISPA does it with minimal staff.
>
> I think you could hire someone to do the footwork, working with the 
> venues,
> sell the vendor sponsorships, etc.  I know that Greg Boehnlein (ran Ohio
> LinuxFest for years) is available for contract work.
>
> IMHO, the best show that Wispa could do at this moment would be one that
> would:
>
> 1. Raise some money
> 2. Provide a fun environment for members and prospective members to meet,
> share ideas, and bond (think Wispcon 1-4)
> 3. Give a solid tech track and management track
> 4. Be in a central, relatively inexpensive venue with a reasonable sized
> airport (STL, Indy, Columbus, Grand Rapids, etc.)
>
> I do not think that hiring someone to manage this is the way to go.  It 
> adds
> cost and (IMO) adds little value.  Big shows are DYING.  Smaller, well
> focused, regional shows are doing pretty well.  I think the day will come
> when a big show will make sense, but not this year.
>
>
> Regards,
>
> Jeff
>
>
> Jeff Broadwick
> ImageStream
> 800-813-5123 x106     (US/Can)
> +1 574-935-8484 x106  (Int'l)
>
> -----Original Message-----
> From: wireless-boun...@wispa.org [mailto:wireless-boun...@wispa.org] On
> Behalf Of Rick Harnish
> Sent: Monday, February 08, 2010 10:45 PM
> To: 'WISPA Board Members List'; 'WISPA General List'; memb...@wispa.org;
> wispas...@wispa.org
> Subject: Re: [WISPA] [Board] [Wispashow] Decision on WISPA Show
>
> Butch, Members and Observers,
>
>
>
> There is a WISPA Board meeting this Thursday.  Now is the time for all to
> weigh in on opinions on a WISPA Trade Show.
>
>
>
> I have met with one tradeshow developer with Matt and Forbes and have 
> spoken
> to several others by phone/email.  There is great interest in outside
> parties working with WISPA to develop a show.  It seems many of these
> options wish to leverage the WISPA reputation and branding to produce a 
> show
> which will be financially rewarding to private interests.  The question is
> whether WISPA can produce and own its own show as a successful venture.
>
>
>
> Our lobbying costs have skyrocketed the last six months, there are calls 
> for
> an Executive Director by many and there is the cost of producing a
> tradeshow.  Financially, WISPA is not in a position to do all three in my
> opinion.  WISPA still needs to build membership or raise dues to 
> accomplish
> all three of the above goals.  It is another typical chicken and the egg
> dilemma.  Give us your input.
>
>
>
> We can do anything we set our minds to; we have all proven that by 
> building
> our businesses.  But at some time we need to recognize that the revenue
> generated by 300 WISP members at $250 per year just is not going to
> accomplish everything that is desired.  Put some serious thought into the
> financial aspects of what I just said and really think about the solutions
> that you suggest and what is more important to your business and our
> industry.
>
>
>
> I will tell you that several factors are weighing on this decision but 
> these
> are some of my thoughts:
>
>
>
> 1.  The desire of the Board and Members to have a successful show which
> encompasses the following:
>
> a.  Is educational to our membership
>
> b.  Is affordable to our members
>
> c.  Is cost effective to our vendor members
>
> d.  Is productive in terms of attracting new members
>
> e.  Is breakeven at a minimum in no more than two years
>
> f.  Is in a venue that is easily accessible and has plenty of options for
> lodging, entertainment is not overpriced
>
> 2.  The Board realizes the effectiveness of planning a successful show 
> will
> be compromised if done as a volunteer effort.
>
> a.  Dedicated staff/manager is essential to the success
>
> b.  Beginner's mistakes should be minimized
>
> c.  Options are to hire a tradeshow development firm, partner with an
> existing tradeshow, hire a consultant and college interns
>
> 3.  A successful Tradeshow venture will take a substantial amount of 
> capital
> to plan, coordinate, down payments, signage and many other expenses.  The
> options currently under consideration:
>
> a.  Partner with a developer who will front the investment needed, but 
> will
> control the profits (WISPA would benefit from new memberships)
>
> b.  Hire a consultant and obtain key startup investment from our Vendor
> Members as High Level Sponsors
>
> c.  Produce a small show in a low cost venue with all investment coming 
> from
> the WISPA Bank Account Reserves at the risk of forfeiting important 
> lobbying
> efforts.
>
> 4.  Location is a factor
>
> a.  Everyone wants the tradeshow near them.
>
> b.  Maximum attendance will most likely be produced by good marketing and
> reasonable cost/benefit tradeoff.
>
> c.  Popular tradeshow venues are Las Vegas, Dallas, Orlando, Chicago, 
> Lower
> cost venues may be St. Louis, Indianapolis, Denver, Columbus, Atlanta.
>
> d.  Location should have access to direct flights
>
> e.  Location should be comfortable in terms of climate/time of the year
>
> f.  Location should have activities nearby for those bringing families
>
> 5.  Everyone will have an opinion
>
> a.  There is no solution that will satisfy all
>
> b.  No matter what solution is decided, be prepared for criticism
>
> c.  Use member input to determine the best solution for members, vendors 
> and
> WISPA
>
> d.  Find ways to produce valuable productive volunteer assets out of those
> who take great interest in the program
>
>
>
> Respectfully,
>
>
>
> Rick Harnish
>
>
>
>
>
>> -----Original Message-----
>
>> From: board-boun...@wispa.org [mailto:board-boun...@wispa.org] On
>
>> Behalf Of Butch Evans
>
>> Sent: Monday, February 08, 2010 8:36 PM
>
>> To: WISPA General List
>
>> Cc: WISPA Board Members List
>
>> Subject: Re: [Board] [WISPA] [Wispashow] Decision on WISPA Show
>
>>
>
>> On Mon, 2010-02-08 at 12:03 -0800, Forbes Mercy wrote:
>
>> > While I initially had the same concerns you had and was not even
>> > that
>
>> > personally impressed in our meeting with their promoters, I
>
>> eventually
>
>> > decided it was the way to go for one reason, membership.
>
>>
>
>> So, here is the board (one member anyway) stating that you (not a
>
>> committee) decided to go with them.
>
>>
>
>> > Also for those who have stated we have made up our minds, those
>
>> people
>
>> > are just people stirring s^&t, they speak from no fact whatsoever
>> > and
>
>> > just like to say the board just does what they want, it's crap,
>
>> untrue.
>
>>
>
>> Even YOU say that the board made this decision.  Well, not the board,
>
>> but you and Matt.  The message posted to the committee said the same
>
>> thing.  Who is the "those people..." you are referring to?  I have
>
>> stated nothing more or less than fact.
>
>>
>
>> > We've been very transparent and this debate is us taking that input
>
>> and
>
>> > using it to weigh heavily in our decision.
>
>>
>
>> Which input are you referring to?  There has been only one message
>
>> (mine) posted to the committee list and I didn't say one way or the
>
>> other beyond stating that IF we (WISPA) were to put on a show, it
>> would
>
>> have to be late in the year due to the timing of the messages and
>
>> discussion (or lack of discussion, to be more precise).  FWIW, it
>> would
>
>> appear that the board is not even in complete agreement that the path
>
>> you and Matt chose is right, as Marlon has been posting things to the
>
>> show committee list indicating that HE thinks the show should be a
>
>> WISPA
>
>> event, too.
>
>>
>
>> >   It's a huge decision, easy
>
>> > for members to say "hey you put on your own show" but just think
>
>> about
>
>> > the work that would put on a volunteer board versus the idea of what
>
>> I
>
>> > stated above.
>
>>
>
>> But isn't this a member focused organization?  At least this should
>
>> have
>
>> been a committee decision.  We did not even have opportunity to
>> discuss
>
>> it.  We were simply told that you (Forbes) and Matt had made the
>
>> decision.  There was no input to consider.
>
>>
>
>> > Most opinions I've read have been self serving ones, 'put
>
>> > it five miles from my house' kind of thing.  We're trying to serve
>
>> the
>
>> > entire country and those with the middle America approach are very
>
>> valid
>
>> > for that reason. We'd really enjoy hearing these kind of ideas but
>> > if
>
>> we
>
>> > sit here and argue where all day we'll never get to put it on and
>> > yet
>
>> > another WISPA initiative gets buried in minutia, as a board this is
>
>> > exactly what we are trying to stop.
>
>>
>
>> THEN SEND THE QUESTION TO A COMMITTEE!  Isn't that what the committees
>
>> are for?  This isn't even a member's list that you are posting this to
>
>> (me, either).
>
>>
>
>> --
>
>> ********************************************************************
>
>> * Butch Evans                   * Professional Network Consultation*
>
>> * http://www.butchevans.com/    * Network Engineering              *
>
>> * http://store.wispgear.net/    * Wired or Wireless Networks       *
>
>> * http://blog.butchevans.com/   * ImageStream, Mikrotik and MORE!  *
>
>> ********************************************************************
>
>>
>
>> _______________________________________________
>
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>
>> bo...@wispa.org
>
>> http://lists.wispa.org/mailman/listinfo/board
>
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>
>
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