You don't get it do you?
Bam owns part of the publishing rights to the music - Warner can't sell the
song to anyone by themselves.
The ad agency that made this had to put a phone call into Warner, Baker,
and Bam (or at least their business people).
Bam knows who he is selling his music to and exactly how much money he is
making on it.

MEK


                                                                           
             "seek"                                                        
             <[EMAIL PROTECTED]                                             
             t.net>                                                     To 
                                       "313 Detroit" <313@hyperreal.org>   
             03/30/06 02:59 PM                                          cc 
                                                                           
                                                                   Subject 
                                       Re: (313) Looking For The Perfect   
                                       VISA commercial? :)                 
                                                                           
                                                                           
                                                                           
                                                                           
                                                                           
                                                                           





----- Original Message -----
From: "Matt Kane's Brain"
> What bearing does any of this have on whether licensing your tracks
> for use in advertising is good or bad?

Afrika Bambaataa's been tagged as willfully profiting
from the licensing of '...Perfect Beat' for some trash ad.
I doubt that Afrika Bambaataa had anything to do with
making that decision.


> Don't bring up Moby. He targets advertising. It's different.


Who's Moby?    ;)

The OP mentioned how the VISA ad was "refreshing".
Interesting choice of words to describe a ~pop~ tv ad:
soda *pop* ads on tv proliferate the use of the word, "refreshing".

seek



> On Mar 30, 2006, at 15:40, [EMAIL PROTECTED] wrote:
>> I think you misunderstand how the publishing & licensing business
>> works
> --
> matt kane's brain
> http://hydrogenproject.com
> aim -> mkbatwerk || mkbwriu
> [EMAIL PROTECTED]
>
>



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