Hello All, Yes, there was a vote. And yes, some people voted, however branding is not just a simple two round activity. Design is iterative. It needs refinement to be ready for production.
Before we run off and slap the new logo everywhere, let's take a moment to prepare the logo source files for production and establish some simple usage rules, including colours, alignment and padding. For example, the "ff" should be merged into a single element, the "p" descender in the Apache text should be shortened so it doesn't stab the letter beneath it. I will work on it this weekend. Finally, let's be mindful that this is UI activity more than anything. The brand change is so subtle. The real effort will come in preparing the application graphics. Let's get the source files ready for production then start updating the app graphics. Kevin On Jun 14, 2013, at 7:18 AM, Kay Schenk <kay.sch...@gmail.com> wrote: > On Thu, Jun 13, 2013 at 12:43 AM, Andre Fischer <awf....@gmail.com> wrote: > >> On 13.06.2013 01:15, Dennis E. Hamilton wrote: >> >>> I know this is approved and all, and I like it too (though the Orb seems >>> a bit apart from the text). >>> >>> If I was Apache Branding, though, I'd be disappointed that "Apache" is >>> barely visible. It has about as much punch as the tiny "TM". >>> >> >> We have voted on the logo. This is like "speak now or forever hold your >> peace" in the movies. We are now in the "hold your peace" part. >> >> -Andre > > > yes... > > OK, I just did a quick update to fix the vertical align with the text to > the right. So, take another look if you want. It's now 300 x 105. I kind of > like more spacing around the logo vs what we have now -- it gives the logo > a bit more presence this way, but of course we need a consensus. > > http://www.openoffice.org/test/ > > I made this from the optim rendering which to me -- with bad eyes and not > the best monitor -- seems to make "Apache" the darkest. > > >> >> >> >>> - Dennis >>> >>> -----Original Message----- >>> From: Kay Schenk [mailto:kay.sch...@gmail.com] >>> Sent: Wednesday, June 12, 2013 01:44 PM >>> To: dev@openoffice.apache.org >>> Subject: Re: new logo on test website >>> >>> On Wed, Jun 12, 2013 at 12:13 PM, Marcus (OOo) <marcus.m...@wtnet.de> >>> wrote: >>> >>> Am 06/12/2013 06:53 PM, schrieb Kay Schenk: >>>> >>>> A quick mockup of the new logo with www.openoffice.org is available >>>> from: >>>> >>>>> http://www.openoffice.org/****test/ <http://www.openoffice.org/**test/>< >>>>> http://www.openoffice.org/**test/ <http://www.openoffice.org/test/>> >>>>> >>>>> As the new logo needs alignment etc., more coming soon. (and mockups for >>>>> the project site) >>>>> >>>>> I must say that I really like this and feels it brightens things up! :) >>>>> >>>>> absolutely, looks fresh and new. Thanks for the test. >>>> >>>> Is the bigger white space around the logo intended - compared with the >>>> old >>>> one? If not, I would suggest to reduce it, so that the same space is >>>> used. >>>> Because currently everything below is wrapped a bit lower. >>>> >>>> Marcus >>>> >>>> It needs to resized some -- I will play with this. I actually like the >>> larger size of the whole logo though compared to the old one. It seems to >>> give more space and visual appeal in some way. It needs to be cropped at >>> the top and left so it lines up better with the text. I'll see what I can >>> do. >>> >>> @RGB ....on the older logo. Hmmm yes...maybe we should use a different >>> graphic for this item altogether. Right now we don't have an svg for just >>> the new orb. I think that may be in process. >>> >>> >>> >>>> ------------------------------****----------------------------** >>>> --**--------- >>>> To unsubscribe, e-mail: >>>> dev-unsubscribe@openoffice.**a**pache.org<http://apache.org> >>>> <dev-unsubscribe@**openoffice.apache.org<dev-unsubscr...@openoffice.apache.org> >>>>> >>>> For additional commands, e-mail: dev-h...@openoffice.apache.org >>>> >>>> >>>> >>> >> >> ------------------------------**------------------------------**--------- >> To unsubscribe, e-mail: >> dev-unsubscribe@openoffice.**apache.org<dev-unsubscr...@openoffice.apache.org> >> For additional commands, e-mail: dev-h...@openoffice.apache.org >> >> > > > -- > ------------------------------------------------------------------------------------------------- > MzK > > "Normal is not something to aspire to, it is something to get away from." > > -- Jodie Foster --------------------------------------------------------------------- To unsubscribe, e-mail: dev-unsubscr...@openoffice.apache.org For additional commands, e-mail: dev-h...@openoffice.apache.org
