On Tue, 2 Mar 2004 19:46:21 +1000, Tanya Mayer Photography wrote: >all think I would be better off using it for business purposes? ie. Tanja >Mayer Photography. I am just wondering if the benefit of it being so >memorable as a spelling would outweigh the diffulties people might have >actually spelling it. Or do you think that it is better to have something >that is easier to spell and thus easier for prospective clients to "look me >up" on the internet/phone book etc.? > >I originally wanted my business to be "Fotos by Fairy" (and I discussed this >with John, Jan and Ryan on Sat night), but chose to register >www.tanyamayer.com as my domain name etc instead so that it wouldn't be >limiting eg, I can use it for my makeup artistry etc as well as photography, >and just in case I should ever grow out of my "fairy" phase...
I've never been fond of "fashionable" names. They tend to have a use by date and lack the ability to grow with the business. This leads to having to rebrand yourself and then you loose all that good word of mouth advertising that is so vital to a photographer. As "Tanya Mayer" you have no limits, as "Fotos by Fairy" you are limited and probably dismissed by some who feel you are not serious enough to handle their wedding. Just my thoughts, but people pay BIG dollars to get their branding right. Leon http://www.bluering.org.au http://www.bluering.org.au/leon
