Second Life faces several fundamental challenges, I think: 1) UI complexity, 2) Expense of a decent level of engagement (i.e., need for property), 3) Overheated and even conflicting expectations, 4) Competition.

1) seems to stop a lot of people right at the door. Learning how to navigate, communicate, and dress an avatar with minimal embarrassment is a huge inhibitor. Imagine being naked and spastic on a dance floor with costumed lords and ladies swirling everywhere around you and making snarky remarks in many languages, and you get the idea.

2) sinks in after hanging around in the streets in SL for a while, buying the upgrade, and then discovering that you have to live in the slums with pervs, bullies, the tasteless and the clueless. To get a decent space for yourself requires a good deal of cash flow. That repels a lot of people.

3) is a killer. Sex was and still is a big chunk of SL's appeal, and that is a hugely offputting feature of the SLscape for those who want to run businesses there, or serve as educational meeting-places and demonstration sites, or perform as actors, writers, artists, or musicians. Linden Labs has not sorted all this out properly at all. First they flung open the doors, watched everyone rush in, and then struggled while hackers, sexers, and vandals grabbed everything they could. I'm not saying that controlling SL is easy - such things are terribly difficult - but finding ways to separate the different constituencies would have been a good thing had it happened sooner. We're still waiting.

4) isn't a credible threat yet - OSGrid and others simply haven't reached critical mass as social settings, and game settings like World of Warcraft and its like offer none of the freedom of building and scripting and interacting that SL does. But just wait. There are very smart people out here learning a lot from SL's failures and successes, and they'll be the ones to step in with new offerings that will make us all wonder "Why didn't WE think of that?"

I envision a stage of this developmental process in which we wear a lightweight skintight undergarment with all the sensors and communications components needed for situating us bodily in a VW that operates either independently of, or in concert with, the RW around our physical bodies. We also wear head-up glasses. No more mousing, keyboarding, command recollection, menu selection, blah, blah, blah. We just do it. Who pays for all this? Look at today: we all pay at various levels in various ways, and the usual social arguments about the deprived and the privileged will evolve and rebalance things, but in the end it will all integrate in some form. At that stage, SL will be a fond bit of history.


On 10/29/2010 9:26 AM, Pat Rapp wrote:

Well, the user base has a lot to do with that. The learning curve for facebook (and it's games) is minimal. Second Life is still disorienting for all but the most enthusiastic adopters. As immersive websites become more prevalent, virtual worlds will become more mainstream.

*From:*[email protected] [mailto:[email protected]] *On Behalf Of *David Henn
*Sent:* Wednesday, October 27, 2010 8:38 AM
*To:* [email protected]
*Subject:* Re: Av Rights

At least one reason for this is that facebook and Zynga are making gobs of money, whereas Second Life has seen its revenues plummet and has had to close three of its endeavors. Money talks, and all.


David

On Tue, 2010-10-26 at 23:06 -0500, Sal Armoniac wrote:

Just goes to show you that Face Book is taken more seriously than Second Life. ;)

    On Tue, Oct 26, 2010 at 7:08 PM, Pat Rapp <[email protected]
    <mailto:[email protected]>> wrote:

        Interesting ...



        http://bit.ly/8ZRbw5



        "Under Italian law the virtual burglar's actions are
        considered "aggravated entry" and can draw penalties of up to
        five years in prison."

        *From:* [email protected]
        <mailto:[email protected]>
        [mailto:[email protected]
        <mailto:[email protected]>] *On Behalf Of *Alicia Henn
        *Sent:* Friday, October 22, 2010 5:00 AM
        *To:* [email protected] <mailto:[email protected]>
        *Subject:* Av Rights



        http://www.jmir.org/2010/3/e28/

        This is an interesting article on rights for avatars. It seems
        reasonable and yet ludicrous at the same time. My officemate
        and I have had a great time expanding on it. -  Alicia

        Get Your Paws off of My Pixels: Personal Identity and Avatars
        as Self

        Mark Alan Graber1,2, MD; Abraham David Graber3, BA

        *ABSTRACT*

        There is an astounding silence in the peer-reviewed literature
        regarding what rights a person ought to expect to retain when
        being represented by an avatar rather than a biological body.
        Before one can have meaningful ethical discussions about
        informed consent in virtual worlds, avatar bodily integrity,
        and so on, the status of avatars vis-à-vis the self must first
        be decided. We argue that as another manifestation of the
        individual, an individual's avatar should have rights
        analogous to those of a biological body. Our strategy will be
        to show that (1) possessing a physical body is not a necessary
        condition for possessing rights; (2) rights are already
        extended to representations of a person to which no biological
        consciousness is attached; and (3) when imbued with
        intentionality, some prostheses become "self." We will then
        argue that avatars meet all of the conditions necessary to be
        protected by rights similar to those enjoyed by a biological
        body. The structure of our argument will take the form of a
        conditional. We will argue that /if/ a user considers an
        avatar an extension of the self, /then/ the avatar has rights
        analogous to the rights of the user. Finally, we will discuss
        and resolve some of the objections to our position including
        conflicts that may arise when more than one individual
        considers an avatar to be part of the self.

        */(J Med Internet Res 2010;12(3):e28)/*
        doi:10.2196/jmir.1299

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