First, two thumbs up for Matt. 1) He's leading the way to expand with new technologies. 2) He's clever enough to use maximize how he uses of Press Releases.
With that said, in response to Clint, I had mixed feelings regarding the release. I didn't see a problem listing "Wimax" in the press release. Wimax/Non-Wimax, whats the difference, its wireless, its latest state of the art. All the same to the consumer. Where I saw it riding the line was stating "Granted a License". I believe that misleads the public to come to a false conclusion. There is a big difference between licensed and unlicensed in the public eye. Licensed has 100% protection, Unlicensed 100% doesn't. Licenses are usualy exclusive, unlicensed is not. 3650 light licensing is "experiental" and much closer to the characteristics of unlicensed, with registration added. Sure technically 3650 is licensed, but again the reader is misled to think the service is something more than it really is. Is that ethical? Is it deceptive? Could you here the spin? Its not illegal. Nothing was said that could be miscontrued as a lie. Is it any different than typical forward thinking statements of other press releases? Maybe just clever marketing? Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband ----- Original Message ----- From: "Clint Ricker" <[EMAIL PROTECTED]> To: "WISPA General List" <wireless@wispa.org> Sent: Thursday, January 10, 2008 10:15 PM Subject: Re: [WISPA] One Ring Networks To Rollout New WiMAX Service > I'd like to make a point in return. > > This is a press release, and it is generally used for marketing and > publicity. Who the flip cares about the exact nuances in technology? If > Matt's company expresses their product in terms that their target market > understands, then it is good marketing. It's not like their customers are > going to do deep layer1 and 2 analysis to see that their bandwidth is > coming > over the "one true WiMax". If it looks like a duck and quacks like a duck > and you're talking to kindergarteners, just go ahead and call it a duck > and > reeducate the 1/1000 of 1 percent who become ornithologists when they grow > up and care to learn the subtle nuances. > > I know companies that sell/sold "wireless DSL". Technically, this is a > complete absurdity. > But, I'd bet that it did a good job of communicating the concept--which > is, > after all, the point of marketing. I'd imagine that they do better then > companies that sell "High bandwidth 802.11A/B/G Data Traffic Transport > Solutions". > > There are service providers who still keep on trying to sell "VoIP" with > multi page explanations about how the analog voice get digitized, > packetized, encapsulated, and 20 other gazillion processes that no one > really cares about unless they like reading RFCs every time they make even > mundane purchase decisions. Then there's Comcast who, while definitely > not > hurt by the existing customer base and financial resources and technical > infrastructure, became the fourth largest telco in quite a short amount of > time. They did this by having the marketing common sense to sell > "telephone > service", not "Voice over IP". > > If the customers understand what Matt's product is better because he calls > it "WiMax", then great. It sure sounds better than "Modified pre-release > quasi 802.16". You're in business to sell products...and, that involves > communication. Using language that people can understand sells products > and, in the end, gets more "truth" across--if that is your objective > here--by actually communicating with people as opposed to using language > that people just don't understand--nor care to. > > -Clint Ricker > Kentnis Technologies > > > > > > > > > > > On Jan 10, 2008 7:49 PM, Mike Bushard, Jr <[EMAIL PROTECTED]> > wrote: > >> Do your radios have sub channelization? >> >> I Congratulate you on the build, but I have to question if stuff like >> this >> is not part of the total misunderstanding of WiMAX (what it is and >> isn't). >> I >> really don't think WiMAX is the right term, Maybe WiMAX based, but it >> definitely is not WiMAX. >> >> We just turned up our first WiMAX base station today. Running 2.5Ghz and >> using 16e ready hardware. I'm Not trying to steal glory here, just making >> a >> point. >> >> >> Mike Bushard, Jr >> Wireless Network Engineer >> 320-256-WISP (9477) >> 320-256-9478 Fax >> >> >> >> -----Original Message----- >> From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On >> Behalf Of Matt Liotta >> Sent: Thursday, January 10, 2008 2:22 PM >> To: WISPA General List >> Subject: [SPAM] Re: [WISPA] [SPAM] One Ring Networks To Rollout New WiMAX >> Service >> Importance: Low >> >> Steve Stroh wrote: >> > Fixed WiMAX profiles for 3.5 (non-US), but NOT 3.65 GHz in the US >> because >> of >> > the unique "contention protocol" requirements (systems for 3.65 GHz >> should >> > be considered proprietary and quite possibly non-interoperable). >> > >> The lower 25Mhz of 3.65Ghz does not have a "contention protocol" >> requirement. However, if the radio implements contention then it won't >> be restricted to the lower 25Mhz. As of today, only WiMAX radios have >> been certified for 3.65Ghz. >> >> -Matt >> >> >> >> ---------------------------------------------------------------------------- >> ---- >> WISPA Wants You! Join today! >> http://signup.wispa.org/ >> >> ---------------------------------------------------------------------------- >> ---- >> >> WISPA Wireless List: wireless@wispa.org >> >> Subscribe/Unsubscribe: >> http://lists.wispa.org/mailman/listinfo/wireless >> >> Archives: http://lists.wispa.org/pipermail/wireless/ >> >> >> >> >> >> -------------------------------------------------------------------------------- >> WISPA Wants You! 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