That's for everyone's input. All valid. Navid, I really like your summation of personas you used with your group.
The problem here as with most online initiatives is that the marketing team is at the table. And it is an education challenge. Personas are not a means to understand marketing opportunities within new audiences. Though that can be a pleasant side effect - it is not the intention. I'm still of belief 15 personas is too much for most projects I've been on. But could be very necessary if the scale and complexity of the project demands so. And I like some of your suggestions about weeding out personas based on overlapping goals, intentions and needs. Thanks All Charles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=49443 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
