RE: why we changed ad providers I'd like to clarify that our decision to switch domain parking providers was just that, *our* decision, and we based this decision on our desire to find the best partner to meet our (and our resellers') evolving needs and expectations. Google had NO issue with us and what we were doing, and are doing, with our Parked Pages Program. In fact, we still do a lot of business with our friends at Google, and will likely continue to do so.
Thanks. -- Bill Sweetman General Manager, Domain Portfolio Tucows -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Gordon Hudson Sent: Thursday, November 01, 2007 10:11 AM To: [email protected] Subject: Re: [domains-gen] FW: New Parked Pages :( "Dave Woroch" <[EMAIL PROTECTED]> wrote in message news:[EMAIL PROTECTED] > > I'll clarify the revenue share formula for those that have not seen this. > > We start with the net revenue that is generated from each domain. From > this we deduct the cost of the domain renewal, and the remaining > amount is split 50/50 between Tucows and the reseller. > > As an example, a .com renewal is $6.42 to the registry and $0.20 to > ICANN, which Tucows pays. If the domain generates $8.62 of revenue in > the year, Tucows and the reseller split the $2.00 equally ($1.00 each) > > Dave There has been a change from Google to another ad provider I believe because Google was getting more sticky about what it would let its ads appear on. I think this was a necessary change and I did say to Bill Sweetman that we should be putting the ads on as soon as a domain expires, not three days or a week later so as to maximise on the income AND alert customers to the expiry (as we have a custom header). I don't know if that will happen but I believe it has to. I was also suggesting that we have some sort of syndication so we could use the same ads on customers holding pages on web hosting accounts or even on 404 pages if we wanted to on some of our free or very low cost services. Its all about maximising revenue and I have never had a customer complain about having the ads on their parked page. Yes, we could make more by doing the ads ourselves but this way its money for nothing. -- Regards Gordon Hudson Hostroute.com Ltd www.hostroute.net _______________________________________________ domains-gen mailing list [email protected] http://discuss.tucows.com/mailman/listinfo/domains-gen _______________________________________________ domains-gen mailing list [email protected] http://discuss.tucows.com/mailman/listinfo/domains-gen
