How does one get others interested in lute? Marketing. All lute players should contribute to a hollywood lobbyist fund where a lute 'product placement' could be made in the next historical film that utilizes swords and corsets. Better yet,let the hero seduce the heroine with a lute song, and re-establish the lute in popular culture as the seduction tool that it was meant to be. Look at what the movie "Doctor Zhivago" did for the popularity of the Balalika (seriously). Maybe a lute tax could be tacked on to every lute purchase and lute string purchase to pay for such a lobbyist. Marketing takes money.
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