[IxDA Discuss] States linking in Fireworks CS4

[Alexey Kopylov]

Hi Fireworksers!

I'm newcomer in the Adobe Fireworks prototyping and have one question.
In this product we have the powerfull pages, layers and states
(formerly frames) model -- I can prepare an interactive prototype in
various formats - html, pdf, Air, Flex and I can put hotspotes on
prototype objects and link this ones with pages.
Here is my questions -- can I link my hotspotes with states instead of
pages? I think the states without linking ability is the set of slides
only. It's naturally to treate fireworks' pages as UI screens and
states as states of this screens and to have possibility of linking
states with each other. Is there any way to link states (I have not
found such possibility yet)?

Alexey Kopylov
UIDesign Group
http://eng.uidesign.ru/

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Twitter

[Fredrik Matheson]

@ William Brail: Twitter is fun when your friends are using it. I was on
Twitter for about a year before my colleagues and friends got in, and it's
gotten a lot more fun after that. I like having a balance of colleagues,
friends and IXDA'ers on my list.
@Niklas: lots of languages are spoken on Twitter. It's really just a matter
of connecting with the people you're interested in. My Norwegian friends
post in a mix of Norwegian and English, depending on the intended audience
for that particular message.

Like many others on this list I use a wide variety of conversation tools to
keep tabs on what's going on, to share what I'm doing/planning and to ask
questions.

Here's my list:

- mailing lists via Gmail for IXDA, etc
- forums for all sorts of other topics
- Flickr for image-driven discussions
- Campfire for discussing loosely work-related things with the others in my
unit at work
- Forums for discussing/sharing/asking the rest of the company stuff
- Wikis for, well, lots of things
- A blog for longer musings on design-ish topics
- Yammer to talk with colleagues about less formal stuff in semi real-time
(more real-time than forums, anyway), but we could be using Twitter for this
if there was some private setting you could add ("work only")
- Facebook for all sorts of casual conversations, especially with people I
don't talk to that often
- my tweets are duplicated as Facebook status messages
- Dopplr for where I'm going
- IM (via various clients, including Facebook) for a variety of discussions

Almost all of my messages are in text form. The variables are length, reach,
display method, a/synchronicity, persistence (attention-wise),
intended audience and to some degree privacy, all of which combine to create
a long list of tools for conversing.

If anyone's sitting on a nice visualization of the different conversation
tools – their contexts and components – I hope they'll share them here.

- Fredrik

(@movito)

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Country from or to in Travel

[Andy Polaine]

Just call the field "Zip code" and make it mandatory.


No! Don't do that. Most of the world doesn't call it a Zip code and  
every country has different formats. I hate it when I get funnelled  
into a form using one country's terminology only. It's a Postcode in  
the UK and Australia (both different formats) and a PLZ here in  
Germany, for example.


"Which country do you live in?" seems to be easiest (I think "In which  
country..." is the grammatically correct version, but the former feels  
more clear).


Best,

Andy


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] IxDA Network

[Joshua Seiden]

If IxDA is a community-driven organization, how do the various parts
fit together? And what is our governance model?

At our recent retreat, the Board spent some time working on these
questions. The result is a model that we're calling IxDA Network.

This model, which builds on the Manifesto I posted earlier this week,
is probably best explained in the slideshow that we put together. You
can view the slideshow here:



Take a look at the presentation. Then feel free to share your thoughts here.

Thanks,
Josh Seiden
President,
IxDA Board of Directors

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Can an interaction designer creat (great) interaction without (great) visual design skills?

[Andy Polaine]

My short answer is yes. I think they're different but related skills.

I'm not saying I'm a great interaction designer, but I do feel more of  
an interaction designer than a graphic designer. I can do graphic  
design, but it doesn't interest me as much. I can creatively direct  
much better than I can do it myself (re: do what I say, not what I  
do). The main reason is that whilst I can see where a piece of graphic  
design needs work, I don't have the patience to work it into where it  
needs to be. Other people find the same with writing  - I like editing  
and re-writing my written work, but others hate that process. If there  
was any truth to the idea of 'talent' I would say it is being willing  
to work through the inevitable dip that all projects have. At some  
point it's just hard work.


But I can design interaction and I have enough visual skills to get  
that across. Wireframing should give you the answer to your question  
here anyway. That's where the meat of the interaction design often  
happens and they're deliberately not visually rich.


We had the "interaction design" vs "interface design" thread just  
recently and I was thinking about this again last night. I'm always  
tempted to call interface design a subset of interaction design, but  
they can both be subsets of each other depending on the project. The  
interface to a ticketing machine might involve a great deal of graphic  
design and just one button for the actual interaction. On the other  
hand something with a lot more interactive controls or interactive  
elements and experiences is more dominated by the interaction design  
than the graphic design.


In other words, you can have crappy interaction and a great visual  
interface or vice versa. It's easy for either side to get too absorbed  
in their own area and neglect the other part.


Graphic design and illustration obviously require great visual design  
skills, but the most important design skill in design is the way you  
think. I think that is what separates designers of all kinds from non- 
designers who know how to use some of the tools.


Graphic design and illustration and product and industrial design have  
had this overlap issue for years (my grandfather was a "commercial  
artist" who did illustration, design and hand-drawn typography, for  
example). I don't think we'll resolve it in interaction/interface  
design anytime soon.


We're all interfaceraction designers.

Best,

Andy


Andy Polaine

Research | Writing | Strategy
Interaction Concept Design
Education Futures

Twitter: apolaine
Skype: apolaine

http://playpen.polaine.com
http://www.designersreviewofbooks.com
http://www.omnium.net.au
http://www.antirom.com


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Create a password: how to assist the user in complying with the rules you set

[Andy Polaine]

Another way is to generate memorable passwords for 
them:http://www.ultradesign.com/support/passwordgenerator.lasso

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] IxDA Value and Purpose

[Andy Polaine]

Making things better is the job of design. Nobody deliberately designs  
stuff to make it worse. I don't think it's too lofty a goal,  
especially not in this day and age of climate change, hunger, poverty,  
economic crisis, etc., etc. If we're not making people's lives better  
we need to stop and think about what we're doing, I would say.



Not trying to indulge in hubris. Just trying to find an open-ended  
way to put people at the heart of what we are doing. As an  
organization, interaction design is at our core, but we are trying  
to acknowledge that IxD does little good unless it is in the service  
of making things better for people.


So you're right, it's lofty, but it's also trying to be open-ended-- 
which I think it important for a community that has as much energy  
for self-definition as ours does.


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Can an interaction designer creat (great)interaction without (great) visual design skills?

[Mike Padgett]

Hi,

I totally agree with Christine and I think it's right on topic. Like her, I 
wasn't "formally" trained in visual design and like many in our line of work, I 
sort of "fell into" this thing when there were no "accepted" qualifications and 
the technology was still open doors to everyone.

I really dislike how, at least in the UK and parts of Europe anyway, new 
entrants into the visual design field need to have degrees and certificates 
coming out of their ears (indeed, the general lack of a sense of 
"apprenticeship" in this industry bothers me, but maybe I'm just a bit too 
traditional). Anyway I'm good at what I do and I think that's down to 90% 
experience.

Of course, I made some mistakes and a few clients will have duly received the 
results of them, but we have only really started to understand this medium in a 
truly holistic way relatively recently.

I think there's still a lot of narcissism in "pure" design and I see what we do 
as being more in the Bauhaus tradition of striving for perfection through 
function, otherwise in my opinion you're trying to be an artist. We are not 
aesthetes and that for me is the key difference - people need to actually use 
our outputs in a way they don't with posters and "pure" design, where grabbing 
attention for a moment is often the sole object of exercise.

Thanks,

Mike



>I don't know if this is a different tack on this topic or not, but I'll
>throw it out here.
>
>I think it is one thing to have visual design skills, and another thing to
>be current in the field of visual design. I have been a visual designer,
>going back to the time of print-only publication design (makes me feel long
>of tooth these days).
>
>One thing I did not do was study graphic or visual design at an art school,
>and my MFA is not in art.
>
>However, I have no desire to be a visual designer on the web. There is a lot
>about print design that still intrigues me, but the idea of only doing web
>visual design feels to me...  boring . Sort of
>like, what if all I did as a visual designer was design print stationary
>letterheads. I know there are people who live to design letterheads, and I
>don't mean to put down their profession, but I could not do it.
>
>I have the skills and understand the basic principles, can use the tools,
>have taught visual communications grad seminars, etc. That is not the issue.
>
>What I get bored with is following the "hemlines" of contemporary commercial
>graphic design, particularly on the web. What colors are hot this year? What
>fonts are in and what fonts are out this year? Trendy design, in other
>words.
>
>There are many things in this world I find fascinating, stimulating. But as
>with when I worked as a professional photographer and photojournalist, I
>lose interest in work when it starts feeling formulaic, when I feel like I'm
>just a hack following the latest trendy fashion. I used to shoot sports, and
>especially loved shooting fluid movement sports, where action didn't stop
>and start, like basketball, soccer, rugby. But that bored me eventually,
>because there's only so many different ways you can put a ball through a
>hoop.
>
>Interaction design fascinates me when content sets are complex, when
>interactions are like puzzles to solve. Interaction design bores me when
>design patterns are routine and I see no reason to reinvent the wheel, esp
>not for a gratuitous flash or graphic effect. If I were doing nothing but
>visual design for repetitive patterns, I'd be going crazy, I think! Page
>banners, tab menus, simple outline hierarchies. How many different ways can
>you as a visual designer put that ball through that hoop?
>
>There's nothing you can do but follow the hemlines, watch the rise and fall
>of this year's font trends, banner color palettes, or 3-d pops. Try to push
>on it a little.
>
>Now that is a skill, to do it really well, just as it is a skill to be an
>art director on a slick glossy print magazine, or to be the kind of
>photographer who shoots concept cars in big studios with soft boxes the size
>of the car, with 8x10 view cameras. That's art school kind of skill, and my
>visual design skills, while perfectly competent to design and shoot for for
>a good quality university admissions viewbook and win some awards, won't
>ever dance at that level.
>
>And ultimately, that's why I'm drawn more to interaction design. This kind
>of design has deeper puzzles to plumb the depths of, bigger problems to
>wrestle with. I do love beautiful design, but our screens are still small,
>images display in even smaller postage stamp frames inside them, templates
>are constantly becoming oppressive (from a dramatic visual design
>perspective-- I loved doing double-truck full bleed print designs, heavy
>with photos, 20x30 color posters, etc), and bandwidth concerns are always
>nipping at our heels. As a visual designer, I still find the constraints of
>the web too... constraining. Good thing I'm not doing that full time,
>nothing but visual desi

[IxDA Discuss] JOB: Sr Interactive Designer--Stuttgart, DE--frog design--full-time

[Jamie Collinsworth]

Come to Europe - and make it your home! 

http://www.frogdesign.com/about/careers/stuttgart.html 

Do you ever vacation in Berlin (or Munich, Rome, London, Paris,
Amsterdam) for just two weeks and wish you could see more? 
Are you inspired by the proximity of the many and varied cultures of
Europe? Do you love design, all things digital and have a polished
portfolio to back it up? 
Well, stop dreaming and move to the heart of Germany! 
frog design is looking for talented, senior-level interactive design
professionals to come join our growing digital media team in Stuttgart. 

You are: 

*  An interactive designer with a highly sophisticated visual language,
with 6-12 years experience 

*  Inspired by new technology and the idea of convergence between
hardware and software 

*  The kind of person who has an inspirational online portfolio and/or
body of work 

*  Fun to be around and love working with a highly diverse team of
talented people 

*  Full of energy and ideas 

We offer: 

*  Unique projects that bring together our rich history of Industrial
Design and our deep capabilities within Digital Design and Technology 

*  A chance to work with a talented team of people from all over the
world 

*  Opportunity for exposure to clients such as Vodaphone, Disney, GE,
HP, Logitech, Microsoft, MTV, Seagate, Yahoo! and more. 

*  Tremendous growth potential as our team continues to expand 

*  29 days of vacation 

*  An easy 4-6-hour drive to just about anywhere in Europe from our
Stuttgart office (great for weekends away) 

If this sounds like the experience of a lifetime to you (and it is) then
we want to meet you! 

Please submit your resume and portfolio URL to: 
http://www.frogdesign.com/about/careers/stuttgart.html
 

About frog design: 
frog design is one of the world's leading strategic-creative consulting
firms. By identifying emerging market opportunities and transforming
ideas into compelling product and service experiences, frog helps
Fortune 500 clients to evolve, expand, and envision their businesses.
Founded in Germany in 1969, the company is headquartered in Palo Alto,
California, with studios in Stuttgart, Milan, Austin, New York, San
Francisco, San Jose, Seattle and Shanghai. With a cross-disciplinary
team of more than 350 employees, frog offers a broad range of industry
expertise, in fields such as consumer electronics, software,
entertainment, finance, medical, retail, and fashion. Clients include
Alltel, Disney, GE, HP, Intentia/Lawson, Logitech, Microsoft, MTV, SAP,
Seagate, Sky, Yahoo! and others.


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Human Factors International Persuasion, Emotion, and Trust (PET) design class?

[Chauncey Wilson]

I haven't taken the HFI course, but did attend the presentation on
Persuasion at the last UPA conference and thought that they did a good job
discussing the issues.  For a solid overview of the role of persuasion in
design, you might want to get B.J. Fogg's book on persuasive technologies
which highlights a set of principles about how to design persuasive
technologies. We are almost always designing our systems to be persuasive
implicitly if not explicitly and Fogg was one of the first to try and codify
some of the principles, most of which are derived from research in social
psychology. The emotional aspect of design has been getting more publicity
with Affective design, an early book by Patrick Jordan on pleasurable
computing, and more recent books on emotional design by Don Norman and
others.

I think that much of what we do in our work is designing a system to
be persuasive in some way and understanding the principles of persuasion and
persuasive technologies is useful for an interaction designer. If you want
some entertaining reading on persuasion, get the books by Robert Cialdini
(he has coauthored a recent book with many short essays on persuasion).
Wikipedia has a short blurb on Cialdini.

http://en.wikipedia.org/wiki/Robert_Cialdini

Chauncey

On Thu, Oct 23, 2008 at 11:41 AM, Maerz, Torey <[EMAIL PROTECTED]>wrote:

> Has anyone been to the PET design class offered through Human Factors
> International?  http://www.humanfactors.com/training/PET.asp
>
>
>
> Is it any good?  What do you think about the topic?  Any alternatives?
>
>
>
> -Message Disclaimer-
>
> This e-mail message is intended only for the use of the individual or
> entity to which it is addressed, and may contain information that is
> privileged, confidential and exempt from disclosure under applicable law.
> If you are not the intended recipient, any dissemination, distribution or
> copying of this communication is strictly prohibited. If you have
> received this communication in error, please notify us immediately by
> reply email to [EMAIL PROTECTED] and delete or destroy all copies of
> the original message and attachments thereto. Email sent to or from the
> Principal Financial Group or any of its member companies may be retained
> as required by law or regulation.
>
> Nothing in this message is intended to constitute an Electronic signature
> for purposes of the Uniform Electronic Transactions Act (UETA) or the
> Electronic Signatures in Global and National Commerce Act ("E-Sign")
> unless a specific statement to the contrary is included in this message.
>
> While this communication may be used to promote or market a transaction
> or an idea that is discussed in the publication, it is intended to provide
> general information about the subject matter covered and is provided with
> the understanding that The Principal is not rendering legal, accounting,
> or tax advice. It is not a marketed opinion and may not be used to avoid
> penalties under the Internal Revenue Code. You should consult with
> appropriate counsel or other advisors on all matters pertaining to legal,
> tax, or accounting obligations and requirements.
> 
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ... [EMAIL PROTECTED]
> Unsubscribe  http://www.ixda.org/unsubscribe
> List Guidelines  http://www.ixda.org/guidelines
> List Help .. http://www.ixda.org/help
>

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Create a password: how to assist the user in complying with the rules you set

[JimH]

Rein,

IMHO, you're on the right track. I find it so irritating when sites
don't tell the rules (and they're all different) until after your
first or second attempt violates them! Yes, by all means, explain the
rules in text, either laid out for all to see, or under a prompt like
a "?" or "rules." People do read, actually.

  - Jim

On Oct 23, 6:03 am, "R. Groot" <[EMAIL PROTECTED]> wrote:

>
> *My solution so far*
> At this moment I use an explanatory text which tells the user what rules the
> password has to comply to. But since people don't read...


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Create a password: how to assist the user in complying with the rules you set

[Jeff Garbers]

On Oct 24, 2008, at 8:36 AM, JimH wrote:
 .. I find it so irritating when sites don't tell the rules (and  
they're all different) until after your first or second attempt  
violates them!


I'd like to add an appeal for password requirements to appear after a  
failed logon attempt,  not just when changing or entering a new  
password.   Letting users know those requirements may help them  
remember a forced variation on a password they usually use.  Not that  
I'd ever use the same password on more than one system, of course, but  
I hear that *some people* do that...!


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] international call for technotalents - master in interaction design -

[Antonietta Spataro]

INTERNATIONAL CALL FOR TECHNOTALENTS
The Master in Interaction Design launches the third edition of its 
international call for Technotalents --academic year 2009 edition--The 
Master in Interaction Design launches the third edition of its 
international call for Technotalents --academic year 2009 edition--


The Master in Interaction Design (I-Design) is looking for young talents 
to enroll.

Interaction Design culture combines TWO DIFFERENT SKILLS:
:: a strong aesthetical, strategic and design capability
:: competence in the technological aspects.

If your profile matches any of the requirements here below, you might be 
the perfect candidate to win one of the 3 fantastic scholarships (70%; 
50%; 30%) to join the Master in Interaction Design in January 2009!


PROFILE SOFT: you think that code is poetry
Your mind is always thinking on how to program your next project.
You are the person who knows the best program for any application.
You are able to program in languages such as Action Script, Processing, 
Pure Data, Max/MSP, .


PROFILE HARD: you blindly trust in chips and sensors
You have experience in physical computing and are familiar with 
principles of electronics and mechanics.
You understand microcontrollers, and their capabilities in controlling 
processes with sensors and actuators.
You are familiar with prototyping platforms such as Arduino/Wiring, PIC. 
You are able to program in languages such as C, Visual Basic, Assembler.


So, wait no further! Download Technotalents Details from Domus Academy 
Web site

and be ready to enter the competition. Show your Technotalent!
Competition entries must be sent by November 10th 2008.

--
Antonietta Spataro

Webmarketing
Marketing and communication dept.


tel
+39 0242414044 (direct)
+39 0242414001 (master)
fax
+39 024222525

email
[EMAIL PROTECTED]

Domus Academy
via Watt 27
20143 Milano Italy
http://www.domusacademy.it


CONFIDENTIALITY NOTICE
This message and its attachments are addressed solely to the person above
and may contain confidential information. If you have received  the message
in error, be informed that any use of the content hereof is prohibited.
Please
return it immediately to the sender and delete the message. Should you have
any questions, please contact us by replying to [EMAIL PROTECTED]

Thank you
www.domusacademy.it




Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Joe the Plumber as Persona

[Jordan, Courtney]

Just to build on this discussion which I think is an excellent idea and
something that should have been done a long time ago...perhaps we could
have come up with economic stimulus concepts that worked better and had
the desired effect. The majority of the last stimulus checks went to
paying down debts and bills, rather than to boost consumer spending, as
the government had hoped. A more throrough development of the personas
that needed to be helped would have undoubtedly had a more positive
economic impact. 
___
Persona 2:
Susan, the hard-working married high-school educated woman with 4 kids
who just lost both her jobs due to economic cutbacks and a poor economy
in a poor (northern) state and is now worried how they'll survive the
harsh winter and about her children's future. 

She's an actual person and her concerns are more real and urgent and
desperate than whether this plumber can afford to buy the company he
works for and the amount of taxes he might have to pay. 
__

In developing personas, we also need to consider lower-income families,
as these are the people who are hurting the worst from this economic
crisis. 

It's interesting what Australia's doing - helping the people who need it
most. 


The surprise package primarily targets pensioners, low and middle-income
families, carers and first-home buyers, and is aimed at boosting
consumer spending.

http://www1.timesofindia.indiatimes.com/Business/Australia_unveils_massi
ve_economic_stimulus_package/articleshow/3592920.cms


Courtney Jordan


-Original Message-
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of
Michael Micheletti
Sent: Thursday, October 16, 2008 11:37 AM
To: IxDA list
Subject: [IxDA Discuss] Joe the Plumber as Persona

In the US Presidential debate last night, there was considerable
discussion
about "Joe the Plumber". Turns out he's a real person, but nevertheless
I
heard him used as a sort of proxy or persona. Anybody else flash on this
too? Is he the right persona to be designing an economic turnaround for?
Other secondary personas to consider? Just wondering what you wise and
witty
folks will come up with...



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] JOB: Designer (NO AGENCIES)

[Kimberly Byers]

Do you understand how branding affects interaction and communication?
Do you strive to create and build designs that are not only aesthetically 
attractive but also usable and accessible?
Do you believe one can balance the needs of the business (high-conversion) and 
the customer (meeting expectations)?
Do you understand how to visually engage customers through persuasion and 
emotion?
Are passionate about your work and the industry, naturally seeking out new 
knowledge and researching new technologies?


Tamar is unique in offering a comprehensive search conversion strategy. 
Designers, as a member of the Experience Design team, are integral to Tamar in 
achieving their current and future successes.

We're looking for someone who is excited by the work we're doing in
conversion design and is looking for something more than just another
web design role. We directly maximise results for our clients with our
work and get our hands dirty with handcoded HTML and CSS.


Main Focus of the Job 

* To assist in the overall design of websites; both from scratch, and 
of updates on our ongoing clients
* To assist with HTML and CSS coding of templates for new sites and 
updates on ongoing clients.
* Liaise with project manager, developers and other designers to make 
sure projects come in on time and on budget.
Main Responsibilities
* Designing look and feel ideas for new build websites,
using design knowledge, sensibility and pertinent research into
business sector of client.
* Designing page designs for all significant pages of new build 
websites and making amends requested by the client.
* Assisting with:
* Documentation of site design
* Creation of visual and content style guide
* Creation of template files for production of graphics, including 
slicing and optimising images
* Assisting with producing design briefs in collaboration.
* Working within the defined project management processes.
* Assisting with preparing design work for client pitches.
* Build HTML for site, including: 

* Using style sheets to position elements and style content of site
* Building sites to all standards of accessibility compliance
* Making sure sites pass required standards by validating CSS, HTML, 
and use of accessibility tools.
* Input into site reviews for pitches to new clients.
* Keep up to date on current best practice in web design and 
coding.Send CV's and cover letter to:
[EMAIL PROTECTED]

NO AGENCIES


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] JOB, Senior IA/UxD, New York City, Zaah Technologies, FT Contract 6+ mo

[Anthony Zeoli]

Zaah Technologies is a full service multimedia agency located in NYC and
Farmingdale, NY.

We're seeking a Senior Information Architect with complimentary skills in
User Experience Design. The project is full time working with one of our
clients developing touch screen technology in the hospitality industry in.
The IA/UxD will work remotely from the clients office or from home. From
time to time, travel to Farmingdale (35 min. by car, 45 by train from Grand
Central) will be required for status and planning meetings.

Requirements:

- 5-7 years of proven work experience in the field of Information
Architecture and User Experience Design.
- Masters preferred, but undergrad degree from major university in new
media/web development, library sciences, computer science, human computer
interaction or other applicable courses of study is acceptable.
- Strong client interaction skills.
- Ability to translate clients vision into actionable documentation,
including use cases, personas, product requirement specs, sitemaps,
wireframes and GUI mockups.
- Proven experience running usability sessions and translating results into
functional change recommendations.
- Prove experience communicating requirements to offshore developers.
- Familiar with Omnigraffle (Mac) or Visio (PC). May move to Axure for this
project if necessary.
- Must be able to share documentation, show work on a previous project
(where an NDA has expired, of course)

We are looking for someone to start as soon as possible.

Please send resumes and a paragraph or two about who you are, what was the
last project you worked on and if you have prior work from which we can
assess your skills.

Thanks.
-- 

Anthony Zeoli | ZAAH.COM
VP Product & Business Development

e: [EMAIL PROTECTED]

+1 631.873.2007 | Direct
+1 631.873.2007 | Main
+1 917.705.4700 | Mobile
+1 631.873.2050 | Fax

AIM: djtonyz | Yahoo: anthonyzeoli | MSN: djtonyz | Skype: tonyzeoli |
Twitter: djtonyz

6 Dubon Court
Farmingdale, NY 11735

This document contains proprietary and confidential information, which are
the exclusive property of Zaah Technologies, Inc.  Unauthorized use of this
or any document, marked confidential is strictly prohibited.
Copyright© 2008 Zaah Technologies, Inc. All Rights Reserved.



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Twitter

[Fred Beecher]

To me, Twitter is like sitting down at a big table full of other IxD types
and a few regular friends, doing the work we need to do, and chatting all
the while.


On 10/22/08, Melissa Sherman <[EMAIL PROTECTED]> wrote:
>
> Interested in finding out who's using Twitter and what for –
> (Personal updates?  Reinforcing/building
> communities? Work related announcements?) and if anyone has found novel,
> possibly unintended, uses for the product.
>

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] Sketching for Interaction Design - NYC on 10/29 9a-5p

[David Malouf]

HI peeps,

There are still spots open for my Sketching for Interaction Design workshop
happening in NYC on Wed. 10/29.

Come and learn how to apply the skill of sketching (not drawing) to your
interaction design practice.
* Learn what sketching really is.
* Learn how to sketch interaction design concepts
* Gain practice in sketching
* Where does sketching fit in the design process
* Give more fodder to your brain
* Collaborate better with peer designers and other stakeholders
* Learn how visual thinking changes the way you create.
... and more.

Cost per student is $400
Corporate discount for 3 or more is 10% (for all students).

-- dave

-- 
David Malouf
http://synapticburn.com/
http://ixda.org/
http://motorola.com/

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Create a password: how to assist the user in complying with the rules you set

[William Brall]

I want to see the death of superfluous passwords.

OpenID is getting close

Here is the thing, unless you are making bank software or software
for the government that requires lots of BS, (In which case you
should partner with another password provider and authenticate
through them, like the army CORE authenticates through AKO.) Don't
HAVE rules for your passwords.

Salt the passwords to protect your databases, code properly so if
someone breaks into an account they can't break into your system at
large, and otherwise try to minimize the damages.

But it is unacceptable to put that burden on the user.

Passwords aren't any more-or-less secure than other methods, like a
combination of remembering IP addresses, using other personal data
for login and requiring extra steps when things don't line up.

Try this:

When a user creates an account, log their IP. In today's broadband
world, IP is pretty stable. So most users won't need to do extra
steps to prove who they are.

Use personal info like their email address. name, or whatever as
login creds. They aren't going to forget this stuff, and it is
unlikely that their name will change.

Here is the thing, when anything doesn't line up, go to stage two.

Remember those security type questions? Toss them out. Here is what
you ask:

What is your cell phone number?
What is your home phone number?
What is the street you live on?
What is your mother's first name?
What is your father's first name?
What is your birthday?
Where were you born?

Ask only these questions, but ask all of them. If they get more than
5 wrong, it fails. And if they get 3 to 5 wrong. Go to step 3. Also,
log any inconsistent answers and depending on how they handle step 3,
or if they got 2 or less wrong, we are going to add them to the list
of acceptable answers.

Step 3, you send an e-mail to their address and provide them with a
phone number to call if you can afford to do that.

They can then authenticate using their account-email, in which case
their wrong answers become right answers. (for some questions they
are replaced, others they are added to the list.)

So the system will authenticate on things that are simple and already
remembered for most people to begin with. It will ask questions that
have concrete answers that for the most part never change, and when
they do change, and the user answers them differently, then in falls
onto e-mail verification.

Can this system be hacked? Sure. But here is the deal, it won't let
a hacker log in as someone unless they are using that person's IP
AND know their creds. Which means they know who they are attacking,
and that means you can't stop the attack with a perfect password
anyway, since that user most likely saved the password into their
keychain anyway.

If the attack is coming from afar, it is more secure than a password.
Since you'd have to crack open what amounts to a e-mail shaped
password, and a 7 word dictionary password. Which is like if I made
my password this: donkeybuttercangearspeopleverifyempire Which is an
extraordinarily secure password.

And, it will only progress to step 3, email verification, if they can
guess 3 of those questions. Not impossible, but considering all any
other system will do is let the hacker request an e-mail right away,
if they hacked that e-mail address, they are in.

In this system, they have to guess 3 of the questions before it can
do that.

This is just something I thought up now. I'm sure there are many
solutions to this problem that don't force the user to remember
garbage.


Will


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=34744



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] States linking in Fireworks CS4

[Michael Tuminello]

I don't think this is possible.

If this is for a presentation, you could fake it by setting up key  
commands for going to the next state.  Details on doing that are at  
the end of this article I wrote.

http://www.adobe.com/devnet/fireworks/articles/top_features_fwcs4.html

I think it's a good request... I'd like to have them strip ".htm" off  
the end of the page links while they're at it... :-)


Michael



On Oct 24, 2008, at 3:04 AM, Alexey Kopylov wrote:


Hi Fireworksers!

I'm newcomer in the Adobe Fireworks prototyping and have one question.
In this product we have the powerfull pages, layers and states
(formerly frames) model -- I can prepare an interactive prototype in
various formats - html, pdf, Air, Flex and I can put hotspotes on
prototype objects and link this ones with pages.
Here is my questions -- can I link my hotspotes with states instead of
pages? I think the states without linking ability is the set of slides
only. It's naturally to treate fireworks' pages as UI screens and
states as states of this screens and to have possibility of linking
states with each other. Is there any way to link states (I have not
found such possibility yet)?

Alexey Kopylov
UIDesign Group
http://eng.uidesign.ru/

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] JOB: Senior Interaction Designer: SF: Jessie (Recruiter): Full Time

[Shannon Caddigan]

Title: Senior Interaction Designer - An opportunity to redesign a 
leading consumer site

Location: San Francisco
Compensation: $100K - $120K base DOE + bonus + excellent benefits + 
regular telecommuting opportunities


A large, well known, leading consumer site is seeking a talented Senior 
Interaction Designer to construct and lead the team in user-centered 
design processes: ensure that Web-based products, applications and 
marketing pages are easy to use, help its customers to meet their needs 
and business partners to fulfill their goals. This non-profit company 
has worked to foster and improve relations between its members and 
various related groups, law enforcement and fire officials, the 
insurance industry, equipment suppliers and government/regulatory agencies.


The Senior Interaction Designer will deal primarily in an extreme 
redesign of browser-based enterprise software, including employee-facing 
sales and service interfaces across a wide variety of products, and must 
be passionate about his/her work.  This is an amazing opportunity for 
someone seeking a stable yet intense creative environment. The 
successful candidate will have exceptional interaction design skills and 
extensive experience with the tools and techniques of user interface 
design and prototyping. Your professional background should include 
high-level experience design, persona and scenario development, 
storyboarding, information architecture, user task flows, site maps, 
navigation structures, wireframes, and interface design specifications; 
graphical user interface design is a plus. Some travel may be required.


Responsibilities:
* Assist business partners in turning high-level business requirements 
into more specific project requirements
* Conduct user and task analysis to define user needs (user scenarios, 
persona/profile building and interpretation)
* Develop high-level information flows and navigation systems (concept 
diagrams, flow charts, site maps, etc.)
* Drive implementation of functionality through research and usability 
testing
* Develop detailed user experience specifications (wireframes, 
schematics, storyboards)
* Work with visual designers to ensure the look and feel of given 
initiatives meets intended user interaction
* Participate in the development of product prototypes for usability 
testing and proof-of-concept purposes
* Participate in usability tests by helping to define methodology, 
conducting walk-throughs and developing reports

* Represent proposed solutions to business partners

Qualifications:
* More than three years of Web-application interaction design and/or 
information architecture experience
* Undergraduate or graduate degree in fields such as HCI, HumanFactors, 
Information Architecture preferred
* Demonstrated knowledge of the software application design and creation 
process, particularly how it pertains to Web development
* Ability to understand and interpret existing site design and style 
guides and create effective solutions within those guidelines
* Demonstrated ability to communicate effectively through oral, written 
and graphic-design formats with staff as well as business and technology 
partners
* Conceptual understanding of a range of Web-related technologies, 
including HTML, DHTML, CSS, XML and JavaScript
* Working knowledge of interaction-design tools including Visio, 
InDesign,  Photoshop, Illustrator, or similar software

* Strong organizational skills
* A deadline and detail-oriented approach

If you feel that you are qualified for this position, please email me a 
Word doc or PDF version of your resume and link to your portfolio. 
Candidates must provide a portfolio, including examples of interactive 
work and must be authorized to work in the United States on a full-time 
basis for any employer.


Please note:
* Resumes submitted without a portfolio will not be reviewed.
* Not all resumes will receive a response.

Jessie Stehle
Creative Recruiter
Email: [EMAIL PROTECTED]
Site: http://www.cm-recruiting.com
LinkedIn: http://www.linkedin.com/in/jstehle

*If you know of someone who you would like to refer for this position, 
please have him or her email me directly and mention your name. If you 
would like to refer someone confidentially, please mention this in your 
email. I can pay a $1,000 - 3,000 referral fee for each hired candidate.*



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Create a password: how to assist the user in complying with the rules you set

[J. Scot Angus]

I rather like the reminder question and answer that users write  
themselves as a first measure after the first failed login attempt...  
I also like, in the event of a subsequent failure, the "we'll email  
you a link to reset your password" approach, which, combined with IP  
logging and the series of identity verification questions (e.g.,  
mother's maiden name, street lived on when born, etc.) works well  
without compromising too much. Correct answers to even more  
verification questions could allow the user to specify a new email  
address (but not preclude a warning/notice message to the old address,  
of course) in the event they no longer have access to the email  
account used when they set up an account on your system.


I don't like using phone numbers and such for verification questions  
(well, for anything other than banking and the like) because it's  
dependent upon keeping the account up to date (and you generally do  
keep these up to date).. otherwise you have to remember what phone  
number you used (did I use my work number, and if so which one -- I  
have three.) Same goes for street address and the like. your favorite  
color can change over time. the name of your first pet, or street your  
parents lived on when you were born won't.


.02


On Oct 24, 2008, at 6:20 AM, Jeff Garbers wrote:

On Oct 24, 2008, at 8:36 AM, JimH wrote:
.. I find it so irritating when sites don't tell the rules (and  
they're all different) until after your first or second attempt  
violates them!


I'd like to add an appeal for password requirements to appear after a  
failed logon attempt,  not just when changing or entering a new  
password.   Letting users know those requirements may help them  
remember a forced variation on a password they usually use.  Not that  
I'd ever use the same password on more than one system, of course, but  
I hear that *some people* do that...!


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Twitter

[Carrie Ritch]

Love that Fred! As the lone IxD'er where I work it's nice to know
others like me are out there.

I've been following more than chatting but I'm working on balancing that out.

- Carrie

On Fri, Oct 24, 2008 at 9:54 AM, Fred Beecher <[EMAIL PROTECTED]> wrote:
> To me, Twitter is like sitting down at a big table full of other IxD types
> and a few regular friends, doing the work we need to do, and chatting all
> the while.

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Twitter

[adrian chan]

Apropo Twitter, I've been studying it and other lifestreaming apps  
(swurl, friendfeed, tumblr, dipity, soup, etc) recently and I'm really  
curious about how people use it over time.


Of all the social media apps out there, twitter more than most seems  
to have hit a certain nerve. A lot of folks just don't take to it at  
all. Perhaps because it provides little feedback on who out there is  
paying attention. Others I've spoken to feel self-conscious posting to  
it. Many think it's a great idea but admit that they never read it.  
For some it's virtually an ongoing chat -- and for others it's a self- 
marketing tool.


People call it a micro-blogging tool but really I think it's an open  
chat -- it strikes me as speech-based not as writing-based. And it  
seems to me an example of how social software can "work" even when  
from a software perspective they "fail." (Social media work on the  
basis of social (use) practices, not operational/functional/feature  
efficiency.) To wit, twitter does two things to conversation that are  
upside down and in reverse:


--the speaker does not address her audience, but rather is selected by  
her audience (the thing with followers)
--the speaker's message appears in a fictional thread: it is shown  
alongside posts from those she is following, not those she is  
addressing. Sometimes I wonder whether this illusion proves that  
social media design is psychological!


I'm looking into how time-based social media set up different design  
challenges to those of page-based media and would love to know how  
your use has changed over time. Specifically,


--has it tailed off?
--do you read fewer tweets than you did when you started?
--has it meaning for you changed as you have adapted to it?
--do you see using it for a long time, or has it been a curiosity of  
social media?


Twitter and other "social presence" apps are fascinating, and seem to  
point to a genre of social media based more on the feed than on the  
profile or the graph.


What do you all think?

--adrian

twitter.com/gravity7

On Oct 24, 2008, at 6:54 AM, Fred Beecher wrote:

To me, Twitter is like sitting down at a big table full of other IxD  
types
and a few regular friends, doing the work we need to do, and  
chatting all

the while.


On 10/22/08, Melissa Sherman <[EMAIL PROTECTED]> wrote:


Interested in finding out who's using Twitter and what for –
(Personal updates?  Reinforcing/building
communities? Work related announcements?) and if anyone has found  
novel,

possibly unintended, uses for the product.



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help



cheers,

adrian chan

415 516 4442
Social Interaction Design (www.gravity7.com)
Sr Fellow, Society for New Communications Research (www.SNCR.org)
LinkedIn (www.linkedin.com/in/adrianchan)







Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Twitter

[Tori Breitling]

To follow up on Christian's comment about twitter's open
architecture...here's a post that covers nearly every twitter tool out
there, and the multitude of ways folks are using it.  (I came upon the link
via Twitter, naturally. )

http://www.briansolis.com/2008/10/twitter-tools-for-community-and.html

tori
@tori

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] [EVENT] RECAP: IxDA Los Angeles gets help from Almer/Blank to host another fun local event "Designing for Ghouls", Wednesday October 22nd 7-9pm

[Los Angeles IxDA]

This past Wednesday, IxDA Los Angeles partnered with local design shop
Almer/Blank (http://www.almerblank.com) to host a fun Halloween party!  We
invited guests to come dressed as their favorite website, application or
device and we were impressed with some really great costumes.  Some were
simple and fun like the person who dressed as Apple. Other costumes included
an iPod shuffle, a Wii, a "wicked user" and an interactive BBC home page
with arrange-able Velcro modules! First prize went to a woman cleverly
dressed as "Pirated software". The link to photos is included below.

We also had fun with a Halloween-themed persona creation contest. As we all
know, good personas can be powerful tools to help us design better user
experiences. Sadly, we don't often get time or budget to perform the user
research to create them. To address this reality, our exercise was all about
creating *provisional* personas based on observation and empathy, but no
user interviews. Even provisional personas can help give everyone on a
project a clear idea of who the user is so that collaborative conversations
can focus on what's right for the persona.

The contest was structured like so:

You work for Target.com. Marketing has found a growing trend in online
shoppers from the Zombie community.  Since Zombies can't talk (and they'll
eat your brains if you get too close!) no interviews were possible, but we
wanted to explore how the exercise of creating a persona can help
interaction designers get inside your users heads and ultimately create
solutions that will satisfy their goals.

Each team had 30 minutes to brainstorm as a group to develop a provisional
persona for a Zombie that took into account any special considerations
Zombies may need. After the session, the group's leader had to present the
new persona. Obviously this was a bit of fun, but the exercise helped remind
us all about how useful it can be to try to at least form a shared idea of
who the user is and try to understand their needs and goals.

The winning team captain and the costume contest winner both won a copy of
About Face, by Alan Cooper. Check out our photos from the event:
http://picasaweb.google.com/Angel.J.Anderson/IxDALAOctober2008#

IxDA Los Angeles would like to thank our gracious hosts at Almer/Blank for
the fantastic spread of food and wine and for going the extra mile with fun
Halloween lights and décor!

Stay tuned for and announcement about the next IxDA Los Angeles in December!

Kind regards,

Angel Anderson
IxDA Los Angeles

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] [job] recruiter - multiple positions

[Boston IxDA]

UI Designers, Web UI Designers, Interactive Designers and Visual Designers
needed to create the future of mobile and web media in the Boston area.
Positions are available as permanent, contract or contract-to-hire.



Revelation Partners is currently searching on behalf of a leader in mobile
internet and media to expand their team of designers. This company has
multiple opportunities available working both web 2.0 and mobile products.
We will consider candidates on all levels of experience.



The ideal candidate will have experience in designing commercial or web 2.0
products. Must have a passion for creating beautiful, creative and
functional applications to direct from concept through build.



Needed Competencies:

· Experience in the design web, server, or mobile user
interfaces

· Strong visual design sense and graphical/illustration
skills, along with prototyping skills on interactive visualization
technologies such as Adobe Suite, Flash, DHTML, CSS, AJAX, etc.

· Experience in defining & documenting end-to-end user
experience, including user workflows, application layout, design of specific
UI screens and components.

· Ability to collaborate with a cross-functional team
and produce quick concept designs & prototypes. Flexibility to iterate
frequently, with a passion & drive towards building world-class solutions
and applications.



Please email your resume to J.T. Haskell at [EMAIL PROTECTED]

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] Joe the Plumber as Persona

[Steve Baty]

Courtney,

Australia's stimulus package will work if those low- and middle-income
households don't do the exact same thing as the US and use it to pay down
their credit card debt (which is high in Australia per capita) or save it
instead. This is, as you say, the piece missing from the public personas
that might make them work in they way we need them: enough detail about the
characteristics that will actually help predict behaviour.

And this, I think, is at the heart of personas and their use(less)fulness:
do they contain attributes and details about the audience segment that helps
us design for them *in order to achieve a change in behaviour*. In the cases
of these various stimulus packages, the *relevant* details are thin on the
ground.

Steve

2008/10/25 Jordan, Courtney <[EMAIL PROTECTED]>

> Just to build on this discussion which I think is an excellent idea and
> something that should have been done a long time ago...perhaps we could
> have come up with economic stimulus concepts that worked better and had
> the desired effect. The majority of the last stimulus checks went to
> paying down debts and bills, rather than to boost consumer spending, as
> the government had hoped. A more throrough development of the personas
> that needed to be helped would have undoubtedly had a more positive
> economic impact.
> ___
>
> It's interesting what Australia's doing - helping the people who need it
> most.
>
> 
> The surprise package primarily targets pensioners, low and middle-income
> families, carers and first-home buyers, and is aimed at boosting
> consumer spending.
>
> http://www1.timesofindia.indiatimes.com/Business/Australia_unveils_massi
> ve_economic_stimulus_package/articleshow/3592920.cms
>
>
> Courtney Jordan
>
>


-- 
--
Steve 'Doc' Baty B.Sc (Maths), M.EC, MBA
Principal Consultant
Meld Consulting
M: +61 417 061 292
E: [EMAIL PROTECTED]
Twitter: docbaty

Blog: http://docholdsfourth.blogspot.com
Contributor - UXMatters - www.uxmatters.com

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] [EVENT] RECAP: IxDA Los Angeles gets help from Almer/Blank to host another fun local event "Designing for Ghouls", Wednesday October 22nd 7-9pm

[Angel]

Damn, I look good!

Sent from my iPhone

On Oct 24, 2008, at 12:00 PM, "Los Angeles IxDA" <[EMAIL PROTECTED] 
> wrote:



This past Wednesday, IxDA Los Angeles partnered with local design shop
Almer/Blank (http://www.almerblank.com) to host a fun Halloween  
party!  We
invited guests to come dressed as their favorite website,  
application or
device and we were impressed with some really great costumes.  Some  
were
simple and fun like the person who dressed as Apple. Other costumes  
included
an iPod shuffle, a Wii, a "wicked user" and an interactive BBC home  
page

with arrange-able Velcro modules! First prize went to a woman cleverly
dressed as "Pirated software". The link to photos is included below.

We also had fun with a Halloween-themed persona creation contest. As  
we all
know, good personas can be powerful tools to help us design better  
user
experiences. Sadly, we don't often get time or budget to perform the  
user
research to create them. To address this reality, our exercise was  
all about
creating *provisional* personas based on observation and empathy,  
but no

user interviews. Even provisional personas can help give everyone on a
project a clear idea of who the user is so that collaborative  
conversations

can focus on what's right for the persona.

The contest was structured like so:

You work for Target.com. Marketing has found a growing trend in online
shoppers from the Zombie community.  Since Zombies can't talk (and  
they'll
eat your brains if you get too close!) no interviews were possible,  
but we

wanted to explore how the exercise of creating a persona can help
interaction designers get inside your users heads and ultimately  
create

solutions that will satisfy their goals.

Each team had 30 minutes to brainstorm as a group to develop a  
provisional

persona for a Zombie that took into account any special considerations
Zombies may need. After the session, the group's leader had to  
present the
new persona. Obviously this was a bit of fun, but the exercise  
helped remind
us all about how useful it can be to try to at least form a shared  
idea of

who the user is and try to understand their needs and goals.

The winning team captain and the costume contest winner both won a  
copy of

About Face, by Alan Cooper. Check out our photos from the event:
http://picasaweb.google.com/Angel.J.Anderson/IxDALAOctober2008#


IxDA Los Angeles would like to thank our gracious hosts at Almer/ 
Blank for
the fantastic spread of food and wine and for going the extra mile  
with fun

Halloween lights and décor!

Stay tuned for and announcement about the next IxDA Los Angeles in  
December!


Kind regards,

Angel Anderson
IxDA Los Angeles

Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

Re: [IxDA Discuss] [EVENT] RECAP: IxDA Los Angeles gets help from Almer/Blank to host another fun local event "Designing for Ghouls", Wednesday October 22nd 7-9pm

[Joshua Seiden]

What a great event! Congrats to all of you!

JS


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=34821



Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help

[IxDA Discuss] cfp: CHI WS on Experience Design | Deadline Extended to November 6

[John Zimmerman]

FYI ... sorry for the spam...

Deadline Extended to November 6, 2008

Call for participation | CHI 2009 Workshop
Building a unified framework for the practice of eXperience Design

For the last several years there has been a growing interest in the  
ideas and issues around experience design. Many researchers have  
developed theories and methods related experience design; however,  
there seems to be little agreement on what it means to practice  
experience design. This stems partially from a disconnect between the  
various theories and methods and the activities in design practice.


experience design methods & theories = experience design practice
experience design methods & theories ≠ experience design practice

To address these challenges, this workshop will address the connection  
and the disconnect between experience design theory and practice. The  
workshop will bring practitioners and researchers together to share  
their experiences in applying theory in practice with the goals of  
identifying guiding philosophies and developing unifying framework for  
practice. This framework will include a holistic model for the  
application of experience design theory; gaps between theory and  
practice; and methods for experience design, their relationship (or  
lack thereof) to theory, and how they have been modified or extended  
to meet the needs of designers in the field. Participants will come  
from a range of interaction design backgrounds including mobile and  
ubiquitous computing, social and web 2.0, adaptive and intelligent  
systems, and traditional desktop interaction.


Applicants should submit one of the following, in a 3-page conference  
publication format:

1) a design case study describing the practice of experience design; or
2) an example framework or theory that allow designers to better  
select appropriate methods.


Please send submissions by Thursday, November 6, 2008 to John  
Zimmerman 


We will notify authors of acceptance by November 28, 2008

Link to the CHI publication format (please use archival format): 
http://www.chi2009.org/Authors/Guides/Formatting.html

For more continuing details, see the workshop website: 
http://goodgestreet.com/CHI09/index.html

For more details on CHI workshops, see: 
http://www.chi2009.org/Authors/CallForPapers/WorkshopParticipants.html

John Zimmerman
Associate Professor
HCI Institute and School of Design
Carnegie Mellon University

John Zimmerman
Associate Professor
HCI Institute and School of Design
Carnegie Mellon University



John Zimmerman
Associate Professor
HCI Institute and School of Design
Carnegie Mellon University






Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help