On Tue, May 31, 2011 at 11:04 AM, PGage <pga...@gmail.com> wrote: > Except - the method cited in the article is not measuring digital views of > television programs - at least, that is not all it is doing. It is including > a measure of how often television programs are mentioned on sites like > Twitter and Facebook. These kinds of mentions are at least as easily > manipulated as Sweeps Weeks stunts (more so, likely), and of course, are > indirect measures of actual viewership. [snip]
Indeed. Even this little electronic outpost has been visited by the occasional marketing troll. Google hits can be manipulated, and so can this. jd -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to tvornottv@googlegroups.com To unsubscribe from this group, send email to tvornottv-unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en