I agree completely, but thought that it was the opposite of shaming. They just 
thought that they were missing out on the new craze.

- Mark

Sent from my Fuel Cell powered iPhone

> On Jul 25, 2020, at 1:48 PM, Willie via EV <ev@lists.evdl.org> wrote:
> 
> 
> 
>> On 7/25/20 11:02 AM, EVDL Administrator via EV wrote:
>> 
>> Sure.  Small cars don't sell well here.  They never have.  it's cultural.
>> America is the land of the supersized.
> 
> It wasn't foreordained.  I see several factors that has led us, as a country, 
> astray.
> 
> 1) At the top of the list is cheap oil.  Cheap gasoline and diesel. Almost 
> certainly, a result of government policy.
> 
> 2) Legacy auto makers have not wanted to make or sell small cars.  Auto 
> makers make more profit on large cars than on small.  I can not offer a 
> reason that that is so.
> 
> 3) Very effective advertising targeted at a not very discriminating audience. 
>  Many accept advertising premises without logical scrutiny. "Bigger is 
> better".  "This year's model is an improvement over last year's because it is 
> bigger".  Have you ever seen advertising such as: "This year's model is 
> better because it is more efficient (or smaller, or lighter)"?
> 
> 4) A relatively poorly educated populace.  Most college graduates have not 
> had a physics course.  They don't understand energy flows in vehicle 
> operation.  Of course, the poor education also ties into 3).  Critical 
> thinking is relatively rare.
> 
> But, I agree small cars are currently a hard sell in the USA.  Refusing to 
> advertise is only one of Tesla's admirable policies.
> 
> 
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