Re: (313) FW: Market elec music vs educate (Was: Electronic music, culture in America)
On Fri, 8 Oct 2004 at 7:06 PM, Lester Kenyatta Spence wrote: On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. wow. that's got to be the earliest i've heard of something like that. 1986? Heh. Not even close. :-) In 1976 I took an Electronic Music class in my Senior year in high school in Massachusetts (one town over from where our esteemed Mr. Fred Gianelli now dwells). We had, among other things, an ARP 2600 to play with. (Unfortunately, having no musical ability whatsoever, and still being in the throes of my pathetic adolescent ELP infatuation, I fancied myself the next Keith Emerson instead of the next Eno or John Foxx. Oh well. At least it was fun patching all the patch cords to the VCO's and VCF's and making weird whooping noises with it.) Incredibly enough, right around that same timeframe, 1975-1976, there was an ARP store on the 2nd floor of a house that had a liquor store in the floor down on the street level. I don't remember what they sold - probably the AXXE, maybe an Omni, and the 2600 - but I remember going in there and being amazed that it even existed. Heck, I would've been amazed to find it in Boston - back in that day, it was far too specialized. Needless to say, it went out of business not too long afterwards ... - Greg
Re: (313) FW: Market elec music vs educate (Was: Electronic music, culture in America)
on 10/10/04 8:40 PM, Greg Earle at [EMAIL PROTECTED] wrote: On Fri, 8 Oct 2004 at 7:06 PM, Lester Kenyatta Spence wrote: On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. wow. that's got to be the earliest i've heard of something like that. 1986? Heh. Not even close. :-) In 1976 I took an Electronic Music class in my Senior year in high school in Massachusetts (one town over from where our esteemed Mr. Fred Gianelli now dwells). We had, among other things, an ARP 2600 to play with. (Unfortunately, having no musical ability whatsoever, and still being in the throes of my pathetic adolescent ELP infatuation, I fancied myself the next Keith Emerson instead of the next Eno or John Foxx. Oh well. At least it was fun patching all the patch cords to the VCO's and VCF's and making weird whooping noises with it.) Incredibly enough, right around that same timeframe, 1975-1976, there was an ARP store on the 2nd floor of a house that had a liquor store in the floor down on the street level. I don't remember what they sold - probably the AXXE, maybe an Omni, and the 2600 - but I remember going in there and being amazed that it even existed. Heck, I would've been amazed to find it in Boston - back in that day, it was far too specialized. Needless to say, it went out of business not too long afterwards ... - Greg Beverly ? Peabody ? Marblehead ? Swampscott ? Lynn ?
Re: (313) FW: Market elec music vs educate (Was: Electronic music, culture in America)
swampscott? On Sun, 10 Oct 2004, FRED giannelli wrote: on 10/10/04 8:40 PM, Greg Earle at [EMAIL PROTECTED] wrote: On Fri, 8 Oct 2004 at 7:06 PM, Lester Kenyatta Spence wrote: On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. wow. that's got to be the earliest i've heard of something like that. 1986? Heh. Not even close. :-) In 1976 I took an Electronic Music class in my Senior year in high school in Massachusetts (one town over from where our esteemed Mr. Fred Gianelli now dwells). We had, among other things, an ARP 2600 to play with. (Unfortunately, having no musical ability whatsoever, and still being in the throes of my pathetic adolescent ELP infatuation, I fancied myself the next Keith Emerson instead of the next Eno or John Foxx. Oh well. At least it was fun patching all the patch cords to the VCO's and VCF's and making weird whooping noises with it.) Incredibly enough, right around that same timeframe, 1975-1976, there was an ARP store on the 2nd floor of a house that had a liquor store in the floor down on the street level. I don't remember what they sold - probably the AXXE, maybe an Omni, and the 2600 - but I remember going in there and being amazed that it even existed. Heck, I would've been amazed to find it in Boston - back in that day, it was far too specialized. Needless to say, it went out of business not too long afterwards ... - Greg Beverly ? Peabody ? Marblehead ? Swampscott ? Lynn ?
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. wow. that's got to be the earliest i've heard of something like that. but if you want the youngsters to get it, you've got to go with the kids. Apple is doing something very very similar with the ipods. Folks even MY age are very reluctant to switch. They are a lost cause. Give the kids ipods...and they're going to want the laptops...then they'll want the desktops. they've already seen a significant spike in their laptop purchases. Building a market for electronic music, or even for Leftist/Progressive politics, will take the same type of thing. peace lks
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
I actually had a music teacher in elementary school who spent a couple weeks on basic electronic music. This was sometime between '79-'81. She didn't have any synths with keyboards - just these bizarre silver boxes with frequency and amplitude knobs that would produce steady-state tones of a single waveform. So there was the sine wave box and the square wave box. What was even cooler than this rudimentary gear was the fact that we actually used it to do sound effects for the school play. We recorded about 30 seconds of various squeaks and squelches to a strip of reel-to-reel tape, then taped the end of the strip to the beginning and played it back during some scene that needed machine noises. I have no idea what happened to that music teacher. I can't even remember her name. But in retrospect, that was a pretty amazing experience. Anecdotally yours, -- Dennis DeSantis www.dennisdesantis.com On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it.
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
Our instructor, who was also the school band instructor, got it going. He was all into stuff like Manheim Steamroller and Kitaro. In fact, he shares the name of Manheim's Chip Davis. I was into Einsturzende Neubauten, Cabaret Voltaire, Yello, Kate Bush, etc. I don't think he ever understood what I was going after. I stuck with it for two years and then after that he only allowed his top students to continue into the third year. You can be sure I wasn't one of them. F*cking New Age git. still, have to thank that git for allowing me to take up some space in his class and twist some knobs. I learned I like microphone feedback loops and splicing tape. ;) MEK Lester Kenyatta Spence To: [EMAIL PROTECTED] [EMAIL PROTECTED]cc: 313@hyperreal.org, Redmond, Ja'Maul [EMAIL PROTECTED] u Subject: Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America) 10/08/2004 06:06 PM On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. wow. that's got to be the earliest i've heard of something like that. but if you want the youngsters to get it, you've got to go with the kids. Apple is doing something very very similar with the ipods. Folks even MY age are very reluctant to switch. They are a lost cause. Give the kids ipods...and they're going to want the laptops...then they'll want the desktops. they've already seen a significant spike in their laptop purchases. Building a market for electronic music, or even for Leftist/Progressive politics, will take the same type of thing. peace lks
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
Education with synths began in the early 70s. I bought an EMS Putney http://www.ems-synthi.demon.co.uk/emsstory.html from my kids' Junior High. It hadn't been turned on in probably 20 years when I spotted it. I also remember an 'Artist In the Schoo' program who brought in an EMS Synthi (the suitcase model, with a sequencery/touch keyboard) and spent an afternoon showing us how to mess with it.That was in 1973 or 1974 ... pretty wicked considering people had only had since 1967 or so to get used to the idea of synthesizers, what with the appearance on the Beatles' Sgt Peppers and Switched On Bach. On Fri, 8 Oct 2004 19:06:56 -0400 (EDT), Lester Kenyatta Spence [EMAIL PROTECTED] wrote: On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. wow. that's got to be the earliest i've heard of something like that. but if you want the youngsters to get it, you've got to go with the kids. Apple is doing something very very similar with the ipods. Folks even MY age are very reluctant to switch. They are a lost cause. Give the kids ipods...and they're going to want the laptops...then they'll want the desktops. they've already seen a significant spike in their laptop purchases. Building a market for electronic music, or even for Leftist/Progressive politics, will take the same type of thing. peace lks
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
My high school used to offer classes in electronic music. This was back in.oh, 1986. We used Sequential Circuit Pro One synths and recorded to 4 track reel-to-reel. Learned all about FM synthesis. Best class in high school ever. I doubt they still offer it. MEK Lester Kenyatta Spence To: Redmond, Ja'Maul [EMAIL PROTECTED] [EMAIL PROTECTED]cc: 313@hyperreal.org u Subject: Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America) 10/07/2004 04:02 PM On Thu, 7 Oct 2004, Redmond, Ja'Maul wrote: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? John I would establish ties with the local high school, and convince them to set up a shop elective in electronic music. peace lks
(313) Recall: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
The sender would like to recall the message, (313) FW: Market elec music vs educate (Was: Electronic music culture in America).
FW: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
-Original Message- From: Redmond, Ja'Maul Sent: Friday, October 08, 2004 9:37 AM To: 'Lester Kenyatta Spence' Subject: RE: (313) FW: Market elec music vs educate (Was: Electronic music culture in America) Awesome idea Maybe everyone in 313 could try it at there local high schools. -Original Message- From: Lester Kenyatta Spence [mailto:[EMAIL PROTECTED] Sent: Thursday, October 07, 2004 5:02 PM To: Redmond, Ja'Maul Cc: 313@hyperreal.org Subject: Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America) On Thu, 7 Oct 2004, Redmond, Ja'Maul wrote: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? John I would establish ties with the local high school, and convince them to set up a shop elective in electronic music. peace lks
(313) FW: Market elec music vs educate (Was: Electronic music culture in America)
-Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] Sent: Thursday, October 07, 2004 10:12 AM To: Redmond, Ja'Maul; robin; 313@hyperreal.org Subject: Market elec music vs educate (Was: Electronic music culture in America) I also believe the 'age question' and the marketing of electronic music is an important factor in the success and distribution of the music. I also get the feeling most events/clubs/artists/hypes are marketed towards an audience that is generally a lot younger than most people on the list/most people who have been into techno since the beginning. Ask the average sixteen-year old visitor of a big techno event who invented techno and I wouldn't be surprised if some say Adam Beyer or Sven Väth. I've been thinking a lot about the question whether it's worth the trouble of trying to (re)educate them kids, but I'm afraid it's a collossal task that's not realistic. So let me throw this question into the group then: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? John I believe the age thing is a big factor. Which is why I was so focused on the misguided marketing or promoting of techno. I think I would be safe to say that most electronic music is marketed towards a 25 and under crowdi.e. dance night clubs, raves, bars, small records stores, cliché' magazines,,etc. But for most larger cities and small cities the 25 to 40 crowd is the largest in population demographic. Come on we have to be honest, once we hit 30 it's hard to make it to these late night events with all of our other responsibilites. I'm starting to promote my live P.a.'s to Daytime,weekend festivals, Gallery Crawls,Park festivals, Car shows, Electronics or computer events, etc. and I'm getting way better response not to mention better pay. WAY more people actually buy c.d's and ask for contact information. The music at these events are usually reserved for Rock/top 40 or even some hip-hop. After getting booked I asked why aren't more electronic music being showcased and the event coordinator would state simply,,, No one from that music approaches me. For 25 years techno in america has been marketed to a demographic that's getting smaller and smaller and more divided. Of the number of 25 and under group, most are into hip-hop and top 40 and the rest are even more divided now days between the plethora of sub-genres within electronic music. Our techno shows very rarely pull progressive house heads or d-n-b crowds and vice-versa. An come to think of it, Even within 25 and under crowds we're poorly marketed. How many 18 year old non d.j.'s actually buy vinyl? Why is it that in almost every University sponsered event electronic music is missing in action with the exception of the occasional big name trance d.j. hear and there.? How do we expect for american, electronic music culture to grow, when our music is only expose to such a small portion of the population. I guess I'm ranting now, but a bunch of us down here in the south have been discussing this very thing. -Original Message- From: robin [mailto:[EMAIL PROTECTED] Sent: Thursday, October 07, 2004 4:54 AM To: 313 Org Subject: Re: (313) Electronic music culture in America when i first got on this list i was in my mid twenties with the world in front of me. now i'm in my mid thirties with a growing family that keeps on growing. much harder to go clubbing. Good point, how much of it is due to age? we had a discussion with a slightly different focus last year about this. there was a thread that asked for anyone under the age of 25 on this list to pipe up. i think there was one person. i think the rubbishing of things like electroclash on here might be an age thing, for example. robin...
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? I say send them to that torture camp you've got. Guantanamo Bay? But, in reality, they'll only learn about it if they want to. Maybe if the resources are there for them to look into it if they want to, then thats a start. e.g. Techno Rebels book, or a good site on the subject? But I still say torture and intimidation is the best method. _ - End of message text Is your business ready for the new era of accounting? http://www.ifrs.co.uk This e-mail is sent by the above named in their individual, non-business capacity and is not on behalf of PricewaterhouseCoopers LLP. PricewaterhouseCoopers LLP may monitor outgoing and incoming e-mails and other telecommunications on its e-mail and telecommunications systems. By replying to this e-mail you give your consent to such monitoring.
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
Redmond, Ja'Maul wrote: So let me throw this question into the group then: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? Are you talking about an educational setting, where you get to talk to them? Or are you talking about playing a gig, and having them get it? Dunno about option 2. As for option 1: Start by talking to them about music they already care about, and then step incrementally backwards in time. This seems to work sometimes for teachers who teach classical music to kids who really don't want to learn about classical music. -- Dennis DeSantis www.dennisdesantis.com
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
So let me throw this question into the group then: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? umm do a mix cd of older italo and chicago/acid house with some current (from the less noisey end of things) electroclash and market it at that crowd? (i think output and that lot are doing that tho...is it working? london people might know) i think a lot of electrodisco etc etc would appeal to some tranceheads too. the obvious example cos of the heritage of the producers is unit 4 'bodydub'. i think if a lot of the people into trance could hear mathew jonson in a club they might be swayed too. (can you tell i have friends who are into trance? :) ) i'm speaking of a UK angle tho (and i'm in my 30s so wtf would i know about what the kids are into, ask alex he's down :) ), this may differ wherever you are in the world. robin...
RE: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
But, in reality, they'll only learn about it if they want to. -- Yes, I think that is what it boils down to. I've met people with no connection to techno or electronic music, but who were still interested to hear how this music came together. And then I've met techno fans who were not just merely interested in drum loop techno, but this sort of drumlooptechno, with that sort of compressor sound. Anything else? No, sorry, not interested. Maybe if the resources are there for them to look into it if they want to, then thats a start. e.g. Techno Rebels book, or a good site on the subject? -- I guess this is what I had in mind. Different ways to expose people to the information so that, if they are interested, they can at least find it. But I still say torture and intimidation is the best method. -- Always willing to fall back on that one if all else fails. ;-) John _ - End of message text Is your business ready for the new era of accounting? http://www.ifrs.co.uk This e-mail is sent by the above named in their individual, non-business capacity and is not on behalf of PricewaterhouseCoopers LLP. PricewaterhouseCoopers LLP may monitor outgoing and incoming e-mails and other telecommunications on its e-mail and telecommunications systems. By replying to this e-mail you give your consent to such monitoring.
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
Yussel wrote:, 7 Oct 2004 [EMAIL PROTECTED] wrote: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? OI! I didn't say that. *pokes Yussel in the eye* _ - End of message text Is your business ready for the new era of accounting? http://www.ifrs.co.uk This e-mail is sent by the above named in their individual, non-business capacity and is not on behalf of PricewaterhouseCoopers LLP. PricewaterhouseCoopers LLP may monitor outgoing and incoming e-mails and other telecommunications on its e-mail and telecommunications systems. By replying to this e-mail you give your consent to such monitoring.
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
On Thu, 7 Oct 2004, Redmond, Ja'Maul wrote: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? John I would establish ties with the local high school, and convince them to set up a shop elective in electronic music. peace lks
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
At 05:02 PM 10/7/2004, Lester Kenyatta Spence wrote: I would establish ties with the local high school, and convince them to set up a shop elective in electronic music. my girlfriend's high school does that (she's a teacher for those of you with sick minds) ;p tim o'keefe (maybe you have heard of him, who knows) helps the kids along with that sort of thing. they also have experiential learning programs in hip hop and stuff. the principal is an expert on graffiti! unfortunately, someone tried to promote our (college-sponsored electronic music organization) last event at the hearest high school and it only resulted in more attention from the cops and lots of drugged up teenagers... -- unsigned short int to_yer_mama; matt kane's brain http://www.hydrogenproject.com [EMAIL PROTECTED] || [EMAIL PROTECTED]
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
did i direct that to you? sorry it was meant for the list On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: Yussel wrote:, 7 Oct 2004 [EMAIL PROTECTED] wrote: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? OI! I didn't say that. *pokes Yussel in the eye* _ - End of message text Is your business ready for the new era of accounting? http://www.ifrs.co.uk This e-mail is sent by the above named in their individual, non-business capacity and is not on behalf of PricewaterhouseCoopers LLP. PricewaterhouseCoopers LLP may monitor outgoing and incoming e-mails and other telecommunications on its e-mail and telecommunications systems. By replying to this e-mail you give your consent to such monitoring.
Re: (313) FW: Market elec music vs educate (Was: Electronic music culture in America)
now i'm confused. did my missive on why history is wack ever make it to the list? do i have to do a profanity check again? On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: did i direct that to you? sorry it was meant for the list On Thu, 7 Oct 2004 [EMAIL PROTECTED] wrote: Yussel wrote:, 7 Oct 2004 [EMAIL PROTECTED] wrote: If you wanted to reach a younger, less-educated crowd with the intention of giving them some insight in the history of the music, how would you go about? OI! I didn't say that. *pokes Yussel in the eye* _ - End of message text Is your business ready for the new era of accounting? http://www.ifrs.co.uk This e-mail is sent by the above named in their individual, non-business capacity and is not on behalf of PricewaterhouseCoopers LLP. PricewaterhouseCoopers LLP may monitor outgoing and incoming e-mails and other telecommunications on its e-mail and telecommunications systems. By replying to this e-mail you give your consent to such monitoring.
