Alright Mike, you're enthusiasm is to be commended. I'll give you a $20 million advertising budget. Who benefits from your advertising campaign?
It's easy to figure out where the publicity benefit goes to with the major sports. Where does it go in a sport in which most of the better athletes are foreign, and the better US athletes appear on a limited basis in this country. There are very few major outdoor meets in this country that would gather more than 5000 people at one time and only one indoor meet. The people you would think would be interested in the sport aren't. My entire HS and College collection of teammates that were fans of the sport totalled zero. That's certainly not lack of exposure. Go to any road race and ask who holds the mile record. You'll get very few answers and the few you get will probably be in the form of 'some African'. Steve S <And have you seen 3 guys marketed any better? Why can't Broe and Goucher or Alan Webb be marketed similarly? And don't say "because they aren't the best in the world"... because the general public need not know that right now. And hyping them up may instill, God forbid, some confidence in these guys that will propell them to super stardom. You have to think a bit outside the box here, otherwise we're stuck in the same old rut we have been. Whining how it will never happen is just exasberating the problem. You don't think my idea will work, that is fine. Lets hear something else... just not the same old tired tune about how no one cares about track but us. I call BS! Obviously there is interest... track and field has to be the sport most participated by high schoolers. Still searching for meaningful comments, Mike>
