As Stenquist said, timing is everything.
IMO the real question is when they launch the hype campaign vs. when
they do the production run. They may decide the production volume by
gauging the success of the hype campaign. Pentax Germany has
advertised for alpha users to receive early copies in exchange for
extensive forum activity. Sounds to me like an activity to create
demand before supply.

OTOH, I mentioned Thanksgiving as a traditional introduction point,
but realise that June is probably just as good for a camera. With
northern-hemisphere summer vacations coming up, I mean. If that's what
they aim for, they're in a hurry to get it out there. :-)

Jostein

2009/5/20 Joseph McAllister <pentax...@mac.com>:
> I would think the camera has already gone to production, perhaps as much as
> a month ago. IIRC, the Pentax announcement stated that the camera would be
> available in around mid-June. If that's true, I would images that stores
> worldwide would be getting a limited and pre-ordered stock in the next two
> weeks. It's doubtful they would crank up an assembly line on the 10th of
> June, start shipping product on the 11th, for arrival on the 14th to sell on
> the 15th.
>
> Cases of K7s are most likely on their way to major distributors worldwide
> right now. They will in turn ship orders to the stores that still carry
> Pentax DSLRs. The first cameras to arrive at the stores are the pre-paid,
> pre-ordered bodies and kits, along with one of more for stock and display.
> At that point, the stores can order more for stock or replacement for
> purchases from their distributors, local, national, or regional.
>
> On May 19, 2009, at 20:11 , P. J. Alling wrote:
>
>> I'm not sure that the display is meaningful in a prerelease camera, even
>> one as close to production as this one.
>
> Joseph McAllister
> Pentaxian
>
> http://gallery.me.com/jomac
> http://web.me.com/jomac/show.me/Blog/Blog.html
>
>
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