On 4/13/11 11:51 AM, "Rolf van der Steen" <[email protected]> wrote:
>Hi all, > >I created new logo designs. I started merging the white label / record >label >ideas of Scott, Marlon and myself. Some notes: > >- I like the font Marlon uses, especially the "A" style. It makes the word >"RAVE" look really distinctive. So I used a similar but slightly heavier >font with a more symmetrical cross-bar and adjusted the kerning to give it >more body and balance. >- I agree with Hadrians "simplicity is good" statement. So I removed a lot >of elements from the concept2. > >This resulted in: >http://people.apache.org/~ate/rave/logo/rave_logo_appstyle.jpg > >Doing this I realized the symmetry of the "A" and the "V" is a truly >strong >style element, and combined it with the 'hole' of the label. I also >thought >the 'appstyle' logo still looks too iconic. It needs to be even simpler >IMO. >Therefore I've created two variants of a more abstract logo, still based >on >the white label idea (and using a black/white color scheme to emphasize >that). Here they are: > >http://people.apache.org/~ate/rave/logo/rave_logo_simplestyle1.jpg I really like simplestyle1. I think it really jumps out at you. Very sleek. >http://people.apache.org/~ate/rave/logo/rave_logo_simplestyle2.jpg > >Like to hear your comments. > >Rolf > > >On Thu, Apr 7, 2011 at 2:18 PM, Scott Wilson ><[email protected] >> wrote: > >> >> On 7 Apr 2011, at 12:38, Ross Gardler wrote: >> >> > On 07/04/2011 08:36, Ate Douma wrote: >> >> On 04/05/2011 04:47 PM, Franklin, Matthew B. wrote: >> >>> I think it would be best to restart the logo contest since we didn't >> have >> >>> the last one on this list. >> >> >> >> I've put the initial logos we discussed before under: >> >> http://people.apache.org/~ate/rave/logo/ >> >> >> >> - three initial concepts made by Rolf van der Steen (Hippo UI >>designer): >> >> http://people.apache.org/~ate/rave/logo/rave_logo_concept_1.jpg >> >> http://people.apache.org/~ate/rave/logo/rave_logo_concept_2.jpg >> >> http://people.apache.org/~ate/rave/logo/rave_logo_concept_3.jpg >> >> >> >> - white label design by Scott Wilson: >> >> http://people.apache.org/~ate/rave/logo/rave.png >> >> >> >> Rolf van der Steen from Hippo also is available for further help >> >> designing/refining the Rave logo (I'll ask him to sign up to this >>list >> >> too). >> > >> > I'd love to see something from Rolf merging his ideas in concept 2 >>and/or >> 3 with those of Scotts white label interpretation. >> >> I really like #2 in terms of how its framed in a kind of app icon - >>nice! >> >> > >> > Ross >> > >> > >> >> >> >> Ate >> >> >> >>> >> >>> -Matt >> >>> >> >>> On 4/5/11 10:31 AM, "Marlon Pierce"<[email protected]> wrote: >> >>> >> >>>> -----BEGIN PGP SIGNED MESSAGE----- >> >>>> Hash: SHA1 >> >>>> >> >>>> Reviewing the old AWESOME emails (subject: "logo contest"), it >>looks >> >>>> like >> >>>> the white label logo had support. This is fine with me. I agree >>with >> >>>> Ross that the handwritten one needed some clean up. Do we want to >>go >> >>>> with this? If so, who has some resources to improve? If not, do we >> >>>> restart the logo contest? >> >>>> >> >>>> >> >>>> Marlon >> >>>> >> >>>> >> >>>> On 4/1/11 9:57 AM, Ross Gardler wrote: >> >>>>> On 01/04/2011 14:34, Franklin, Matthew B. wrote: >> >>>>>> I was looking through list archives and didn't see that we ever >> >>>>>> decided on >> >>>>>> a logo. I think it would be good to get one finalized and >>committed >> to >> >>>>>> the site repository so that we can begin to finish the website. >> Anyone >> >>>>>> want to narrow the candidates or propose a new logo? >> >>>>> >> >>>>> I'm happy to narrow down to the "white label" versions. I'd like >>to >> see >> >>>>> a few variations on that theme. I wasn't too keen on the hand >>written >> >>>>> one I saw on the list as it seemed a little "scruffy" (although >> >>>>> accurate >> >>>>> to a white label). >> >>>>> >> >>>>> Maybe it would work if the ASF feather was "writing" the label and >> the >> >>>>> text were neater (but still script). >> >>>>> >> >>>>> I don't know, I'll leave it to the design gurus. >> >>>>> >> >>>>> Ross >> >>>> -----BEGIN PGP SIGNATURE----- >> >>>> Version: GnuPG/MacGPG2 v2.0.16 (Darwin) >> >>>> Comment: Using GnuPG with Mozilla - http://enigmail.mozdev.org/ >> >>>> >> >>>> iQEcBAEBAgAGBQJNmyfUAAoJEEfVXEODPFIDMJMIAJK3yPeqWTFxjBz7PoHNGpuC >> >>>> YmxsRdzhwvFeFpHQt28dWWzP/tHO5Icd0QiZxRbCwTPbKpbd7/UAKludigTYbOBm >> >>>> OgbNXdY1nMKVzK/hQIxOQwIknYmOcRn4RBBht6KWjTFXaqdm6khsdWruQo+2yw9d >> >>>> zfYFO1iO7wzTRvdxy0HJ32PTudOJth7IT9fT+N9E/CeG7aIjUrscveivwgJb+TPH >> >>>> am0HLmQhRwzQ2iGzRN+8Jv5Ew0cUJkt1CkNOcSzzyinnqoNCY+/aJjwyQ4rkRAcf >> >>>> UVlNJ9ikQwQcdo+JLsgkWx5Ufls4LFMiynQzJNGFCn6n+3seWAea7BD1kgGcpdU= >> >>>> =Ehw/ >> >>>> -----END PGP SIGNATURE----- >> >>> >> >> >> > >> >> > > >-- >*HIPPO* >Europe € Amsterdam Oosteinde 11 € 1017 WT Amsterdam € +31 20 522 >4466 >USA € Boston Cambridge 1 Broadway € Boston MA 02142 € +1 >617 500 6160 >USA € San Francisco 755 Baywood Drive, 2nd floor € Petaluma CA 94954 >€ >+1 877 414 4776 >www.onehippo.com € www.onehippo.org € [email protected] > >This e-mail may be privileged and/or confidential, and the sender does not >waive any related rights and obligations. >Any distribution, use or copying of this e-mail or the information it >contains by other than an intended recipient is >unauthorized. If you received this e-mail in error, please advise me (by >return e-mail or otherwise) immediately.
