Companies that are looking at the big picture ensure they have
outstanding customer service, because they realize that a huge % of
their business comes from repeat customers and to a smaller extent
word of mouth.

Even if they had to suffer a small loss on some item, smart companies
will gladly do that, to ensure that the same customer walks back in
and purchases from them again. In the end, taking a small loss ends up
being an overall win for them.

That's why B&H's behavior when they were at fault... going back to
that discussion several months ago, was so onerous.

Tom C



On Thu, May 20, 2010 at 8:57 AM, Boris Liberman <bori...@gmail.com> wrote:
> I once or may be even more than once had a friendly chat with one of
> my Israeli friends (I mean locals, not immigrants like myself)
> regarding the low quality of customer service in Israel. It has been
> pointed out to me, that in some cases the companies, stores and
> otherwise service providers would attempt to shield themselves from
> overly smart customers. At times it would mean at expense of regular
> guys who genuinely have problems with faulty equipment or bad service.
>
> This is in no way directed at Christian. Just an abstract point that
> I'd like to make.
>
> On Thu, May 20, 2010 at 5:40 PM, mike wilson <m.9.wil...@ntlworld.com> wrote:
>> Very interesting perspective.  Is this common practice?
>
> --
> Boris
>
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